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Strategic account management in an emerging economy

Al-Husan, Faten Baddar; Brennan, Ross - In: The journal of business & industrial marketing 24 (2009) 8, pp. 611-620

Persistent link: https://www.econbiz.de/10009525683

A framework for key account management and revenue management integration

Wang, Xuan Lorna; Brennan, Ross - In: Industrial marketing management : the international … 43 (2014) 7, pp. 1172-1181

Persistent link: https://www.econbiz.de/10010439583

Top management commitment and involvement and their link to key account management effectiveness

Tzempelikos, Nektarios - In: The journal of business & industrial marketing 30 (2015) 1, pp. 32-44

Persistent link: https://www.econbiz.de/10010526574

Human empowerment, management and tourism

Kokkranikal, Jithendran; Wilson, Jonathan; Cronje, Paul - In: Strategic management in tourism, (pp. 158-181). 2011

Persistent link: https://www.econbiz.de/10008936279

Cross-cultural determinants of global account management : findings from B2B services

Lautenschlager, Christian; Tzempelikos, Nektarios; … - In: Industrial marketing management : the international … 123 (2024), pp. 358-371

Persistent link: https://www.econbiz.de/10015168482

Relational key account management : building key account management effectiveness through structural reformations and relationship management skills

Gounaris, Spiros; Tzempelikos, Nektarios - In: Industrial marketing management : the international … 43 (2014) 7, pp. 1110-1123

Persistent link: https://www.econbiz.de/10010439600

Approaching Key Account Management from a long-term perspective

Tzempelikos, Nektarios; Gounaris, Spiros - In: Journal of strategic marketing 21 (2013) 2, pp. 179-198

Persistent link: https://www.econbiz.de/10009732195

Key account management orientation and its implications : a conceptual and empirical examination

Gounaris, Spiros; Tzempelikos, Nektarios - In: Journal of business-to-business marketing 20 (2013) 1, pp. 33-50

Persistent link: https://www.econbiz.de/10009738734

Linking key account management practices to performance outcomes

Tzempelikos, Nektarios; Gounaris, Spiros - In: Industrial marketing management : the international … 45 (2015), pp. 22-34

Persistent link: https://www.econbiz.de/10010530584

Conceptualization and measurement of key account management orientation

Gounaris, Spiros; Tzempelikos, Nektarios - In: Journal of business market management : JBM 5 (2012) 3, pp. 173-194

Even though the importance of Key Account Management (KAM) in building long term buyer-seller relationships is widely recognized in literature this long term perspective of KAM lacks appropriate empirical examination. The purpose of this study is to propose a conceptualization of Key Account...

Persistent link: https://www.econbiz.de/10009626973