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~subject:"Kundenintegration"
~type_genre:"Aufsatz im Buch"
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Virtuelle Stimuli für Kundente...
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Kundenintegration
Relationship marketing
3,378
Beziehungsmarketing
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Produktentwicklung
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New product development
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Deutschland
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Theorie
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183
Brand management
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Markenführung
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Reichwald, Ralf
5
Büttgen, Marion
4
Hippel, Eric von
4
Lettl, Christopher
4
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3
Herstatt, Cornelius
3
Ihl, Christoph
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Kleinaltenkamp, Michael
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Freiling, Jörg
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Hollebeek, Linda D.
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Huber, Miriam
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Nambisan, Satish
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Perkmann Berger, Stefan
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Windeler, Arnold
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Adeola, Ogechi
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Customer engagement : contemporary issues and challenges
14
Handbook of research on customer engagement
11
Kundenintegration : Forum Dienstleistungsmanagement
5
Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness
4
Revolutionizing innovation : users, communities, and open innovation
4
Customer engagement marketing
3
Handbook of innovation indicators and measurement
3
Handbook of research on new product development
3
Kundenintegration & Customer Empowerment
3
The Routledge handbook of service research insights and ideas
3
Commodity Marketing : Strategies, Concepts, and Cases
2
Contemporary issues in social media marketing
2
Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday
2
Customer Relationship Management : the ultimate guide to efficient use of CRM
2
Customer-centric marketing strategies : tools for building organizational performance
2
Die wunderbare Wissensvermehrung : wie Open Innovation unsere Welt revolutioniert
2
Does marketing need reform? : fresh perspectives on the future
2
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
2
How to succeed in the digital age : strategies from 17 top managers
2
Information technology and product development
2
Kundenintegration und Kundenbindung : wie Unternehmen von ihren Kunden profitieren
2
Kundenorientierung im Touristikmanagement
2
Managing innovation driven companies : approaches in practice
2
Marketing im gesellschaftlichen Dialog
2
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
2
New forms of collaborative innovation and production on the internet : an interdisciplinary perspective
2
Perspectives on user innovaton
2
Software for people : fundamentals, trends and best practices
2
Strategy and communication for innovation
2
Technologiegestützte Dienstleistungsinnovation in der Gesundheitswirtschaft
2
Use of science and technology in business : exploring the impact of using activity for systems, organizations, and people
2
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
2
21st century management ; 2
1
A Research Agenda for Service Marketing
1
Advances in services marketing
1
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
1
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
Artificiality and Sustainability in Entrepreneurship : Exploring the Unforeseen, and Paving the Way to a Sustainable Future
1
Auswirkungen von Krisen auf Wirtschaft, Recht und Gesellschaft
1
Beiträge zur Dienstleistungsmarketing-Forschung : aktuelle Forschungsfragen und Forschungsergebnisse ; [14. Workshop Dienstleistungsmarketing 2010]
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ECONIS (ZBW)
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1
User-centered design : why and how to put users first in software development
Wallach, Dieter
;
Scholz, Sebastian C.
- In:
Software for people : fundamentals, trends and best …
,
(pp. 11-38)
.
2012
Persistent link: https://www.econbiz.de/10010440924
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2
Collaborative innovation : web-based tools for customer involvement in new product development
Verona, Gianmario
;
Prandelli, Emanuela
-
2008
Persistent link: https://www.econbiz.de/10003667730
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3
The customer - an untapped source of innovation. Developing a customer integration network in HP
Gurgul, Grzegorz
(
contributor
)
- In:
Knowledge networks for business growth
,
(pp. 59-76)
.
2007
Persistent link: https://www.econbiz.de/10003394796
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4
Innovate by anticipating customer needs
Seidenberg, Ivan
- In:
Sparking innovation
,
(pp. 12-16)
.
2008
Persistent link: https://www.econbiz.de/10003758896
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5
Exploring conditions for successful end-user involvement in new product development
Koukou, Marianna
;
Dekkers, Rob
- In:
European Perspectives on Innovation Management
,
(pp. 197-221)
.
2024
Persistent link: https://www.econbiz.de/10014447676
Saved in:
6
Schumpeterian Customers? How Active Users Co-create Innovations
Grabher, Gernot
;
Ibert, Oliver
- In:
The new Oxford handbook of economic geography
.
2018
Persistent link: https://www.econbiz.de/10013475878
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7
Ansatz der Kundenintegration durch Nutzung der Virtuellen Realität in den frühen Phasen des Produktentwicklungsprozesses
Huber, Miriam
;
Schlüter, Nadine
- In:
Prozessoptimierung in Unternehmen und …
,
(pp. 63-79)
.
2013
Persistent link: https://www.econbiz.de/10010192985
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8
Virtual customer integration : maximizing the impact customer integration on new product performance
Ernst, Holger
- In:
Cross-functional innovation management : perspectives …
,
(pp. 191-208)
.
2004
Persistent link: https://www.econbiz.de/10002504805
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9
The role of online brand community in new product development : case studies on digital product manufacturers in Korea
Kim, Joong-Hyun
;
Bae, Zong-Tae
;
Kang, Shin Hyung
- In:
Digital disruptive innovation
,
(pp. 417-439)
.
2020
Persistent link: https://www.econbiz.de/10012116510
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10
Integration of consumers into new product development by social media-based crowdsourcing : findings from the consumer goods industry in Germany
Geise, Fabian A.
- In:
Bridging the gap between advertising academia and practice
,
(pp. 15-27)
.
2017
Persistent link: https://www.econbiz.de/10011539951
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