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~subject:"Kundenintegration"
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Kundenintegration
Consumer behaviour
16
International marketing
16
Internationales Marketing
16
Konsumentenverhalten
14
Designation of origin
11
Herkunftsbezeichnung
11
Brand image
8
Markenimage
8
USA
8
United States
8
Brand
6
Brand management
6
Country of origin
6
Cultural identity
6
Kulturelle Identität
6
Markenartikel
6
Markenführung
6
Welt
6
World
6
B-to-B-Marketing
5
Business-to-business marketing
5
Firm performance
5
Innovation
5
Salespeople
5
Selling
5
Unternehmenserfolg
5
Verkauf
5
Verkaufspersonal
5
Beziehungsmarketing
4
China
4
Cross-cultural management
4
Customer integration
4
Dienstleistungssektor
4
Multinationales Unternehmen
4
New product development
4
Personality psychology
4
Persönlichkeitspsychologie
4
Produktentwicklung
4
Relationship marketing
4
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English
4
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Magnusson, Peter
4
Kristensson, Per
1
Netz, Johan
1
Wästlund, Erik
1
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Creativity and innovation management
1
Use of science and technology in business : exploring the impact of using activity for systems, organizations, and people
1
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ECONIS (ZBW)
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Turning users' innovativeness during ideation
Kristensson, Per
;
Magnusson, Peter
- In:
Creativity and innovation management
19
(
2010
)
2
,
pp. 147-159
Persistent link: https://www.econbiz.de/10003986740
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2
The delicate balancing act of trying to understand user perspectives on technology-based services
Magnusson, Peter
- In:
Use of science and technology in business : exploring …
,
(pp. 315-340)
.
2009
Persistent link: https://www.econbiz.de/10003951034
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3
Exploring the contributions of involving ordinary users in ideation of technology-based services
Magnusson, Peter
- In:
The journal of product innovation management : an …
26
(
2009
)
5
,
pp. 578-593
Persistent link: https://www.econbiz.de/10003883677
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4
Exploring users' appropriateness as a proxy for experts when screening new product/service ideas
Magnusson, Peter
;
Wästlund, Erik
;
Netz, Johan
- In:
The journal of product innovation management : an …
33
(
2016
)
1
,
pp. 4-18
Persistent link: https://www.econbiz.de/10011536433
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