//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketing"
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Gesellschaftspolitische Releva...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Werbung
17
Advertising
16
Marketing management
6
Marketingmanagement
6
Sales-promotion
3
Advertising media
2
Mediaplanung
2
Sales promotion
2
Verkaufsförderung
2
Werbeplanung
2
Werbeträger
2
Advertising industry
1
Advertising planning
1
Advertising regulation
1
Brand
1
Consumer behaviour
1
Deutschland
1
Deutschsprachiger Raum
1
Dienstleistungsmarketing
1
German-speaking countries
1
International management
1
Internationales Management
1
Konsumentenverhalten
1
Legal profession
1
Lieferkette
1
Markenartikel
1
Market research
1
Marktforschung
1
Marktkommunikation
1
Notar
1
Physical distribution
1
Preismanagement
1
Pricing strategy
1
Product management
1
Produktmanagement
1
Rechtsanwalt
1
Rechtsberufe
1
Schweiz
1
Selling
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Glossary included
Article in journal
152
Aufsatz in Zeitschrift
152
Collection of articles of several authors
57
Sammelwerk
57
Graue Literatur
48
Non-commercial literature
48
Konferenzschrift
37
Hochschulschrift
33
Aufsatz im Buch
32
Aufsatzsammlung
32
Book section
32
Working Paper
23
Arbeitspapier
22
Conference proceedings
19
Lehrbuch
16
Thesis
15
Wörterbuch
14
Ratgeber
13
Textbook
13
Case study
12
Fallstudie
12
Guidebook
11
Nachschlagewerk
11
Reference book
11
Handbook
7
Handbuch
7
Bibliografie
6
Dissertation u.a. Prüfungsschriften
6
Fallstudiensammlung
6
Article
4
Bibliografie enthalten
4
Bibliographie
4
Bibliography included
4
Collection of articles written by one author
4
Dictionary (multilingual)
4
Fachzeitung
4
Glossar enthalten
4
Magazin
4
Sammlung
4
more ...
less ...
Language
All
English
3
German
1
Author
All
Bidgoli, Hossein
1
Ferrell, Odies C.
1
Hiam, Alexander
1
Pride, William M.
1
Russell, Edward
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
[Marketing: basic concepts and decisions]
Pride, William M.
;
Ferrell, Odies C.
-
1987
-
5. ed
Persistent link: https://www.econbiz.de/10000743322
Saved in:
2
Supply chain management, marketing and advertising, and global management
Bidgoli, Hossein
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003929376
Saved in:
3
Grundlagen des Marketings
Russell, Edward
-
2010
Persistent link: https://www.econbiz.de/10003906590
Saved in:
4
Marketing
Hiam, Alexander
-
2006
Persistent link: https://www.econbiz.de/10003288140
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->