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~subject:"Marketing management"
~subject:"Online-Marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
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Marketing management
Online-Marketing
Marketing
4,109
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marketing
808
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717
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459
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329
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8
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8
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7
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6
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6
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5
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5
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5
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4
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1
Rheinwerk Verlag
1
Springer Fachmedien Wiesbaden
1
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1
Universität Wien / Lehrstuhl für Marketing
1
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Journal of business research : JBR
58
Industrial marketing management : the international journal for industrial and high-tech firms
51
European journal of marketing : EJM
23
Journal of marketing management : MM
21
Journal of marketing
18
Journal of strategic marketing
18
Marketing intelligence & planning
18
Journal of business-to-business marketing
17
Journal of Islamic marketing : JIMA
16
The journal of business & industrial marketing
16
Business horizons
14
Marketing theory
14
AMS review : official publication of the Academy of Marketing Science
13
Journal of the Academy of Marketing Science
13
International journal of islamic marketing and branding
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of research in marketing and entrepreneurship : JRME
12
International journal of internet marketing and advertising : IJIMA
10
Journal of marketing communications
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Cogent business & management
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of macromarketing
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Journal of research in marketing and entrepreneurship
9
Journal of Islamic marketing
8
Journal of marketing education : JME
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
The marketing review
8
European research studies
7
International journal of wine business research : IJWBR
7
Journal of business ethics : JOBE
7
Global business review
6
International journal of technology marketing : IJTMkt
6
Journal for global business advancement : JGBA
6
Journal of internet commerce
6
Australasian marketing journal
5
International business review : the official journal of the European International Business Academy
5
International marketing review
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Journal of business strategy
5
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ECONIS (ZBW)
1,271
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1
Pre-school children and
marketing
communications
Preston, Christopher
- In:
International journal of consumer studies
40
(
2016
)
5
,
pp. 618-623
Persistent link: https://www.econbiz.de/10011620158
Saved in:
2
Marketing
as mystification
Dholakia, Nikhilesh
- In:
Marketing theory
16
(
2016
)
3
,
pp. 401
Persistent link: https://www.econbiz.de/10011613593
Saved in:
3
Marketing
novel fruit products : evidence for diverging
marketing
effects across different products and different countries
Riet, Jonathan van 't
;
Onwezen, Marleen C.
;
Bartels, Jos
; …
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
Saved in:
4
Reflections on jazz training and
marketing
education : what makes a great teacher?
Holbrook, Morris B.
- In:
Marketing theory
16
(
2016
)
4
,
pp. 429-444
Persistent link: https://www.econbiz.de/10011645938
Saved in:
5
What comes after postmodernism? : implications for marketers
Burns, David J.
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
1
,
pp. 59-74
Persistent link: https://www.econbiz.de/10010519591
Saved in:
6
Effect of organizational climate on
marketing
performance : an analysis of the perception of marketers in the banking sector of North Cyprus
Çalıcıoğlu, Cemal
;
Zhakanova, Aliya
;
Emeagwali, …
- In:
Problems and perspectives in management : PPM ; …
12
(
2014
)
4
,
pp. 13-22
Persistent link: https://www.econbiz.de/10010504170
Saved in:
7
Is it possible to improve the relationship between
marketing
and sales?
Kolouchova, Daniela
;
Rožek, Jan
- In:
Central European business review : CEBR
3
(
2014
)
4
,
pp. 30-36
Persistent link: https://www.econbiz.de/10010529558
Saved in:
8
News website personalisation : the co-creation of content, audiences and services by online journalists and marketers
Malcorps, Sylvain
- In:
Journal of media business studies
16
(
2019
)
3
,
pp. 230-247
Persistent link: https://www.econbiz.de/10012176988
Saved in:
9
Structure and constituents of digital
marketing
systems
Robul, Yuriy
- In:
Olsztyn economic journal
15
(
2020
)
1
,
pp. 53-62
Persistent link: https://www.econbiz.de/10012221394
Saved in:
10
Business process automation in Greek telecommunications companies and
marketing
strategies
Katsonis, Nikolaos
;
Sfakianakis, Michael
- In:
International journal of electronic customer …
10
(
2016
)
1
,
pp. 2-13
Persistent link: https://www.econbiz.de/10011687957
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