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Marktsegmentierung
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Product design
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Produktgestaltung
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Fertigungsprogramm
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Mass customization
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Behavioral economics
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Market segmentation
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Open Innovation
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Open innovation
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Product differentiation
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Production
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Produktdifferenzierung
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Wong, Hartanto
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Lesmono, Dharma
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Tookanlou, Parisa Bagheri
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IMA journal of management mathematics
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International journal of production economics
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ECONIS (ZBW)
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Determining the optimal customization levels, lead times, and inventory positioning in vertical product differentiation
Tookanlou, Parisa Bagheri
;
Wong, Hartanto
- In:
International journal of production economics
221
(
2020
),
pp. 1-20
Persistent link: https://www.econbiz.de/10012232962
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2
Conflicting quality attributes, distribution channel structure and product line length in quality-based segmentation
Wong, Hartanto
;
Lesmono, Dharma
- In:
IMA journal of management mathematics
30
(
2019
)
1
,
pp. 125-147
Persistent link: https://www.econbiz.de/10012057103
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