//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Multinationales Unternehmen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
From purchase to regret : dete...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Multinationales Unternehmen
Consumer behaviour
16
Konsumentenverhalten
15
Brand image
11
Markenimage
11
International marketing
10
Internationales Marketing
10
China
9
Brand management
8
Luxury goods
8
Luxusgüter
8
Beziehungsmarketing
7
Brand
7
Markenartikel
7
Markenführung
7
Relationship marketing
7
Entrepreneurship
5
Entrepreneurship approach
5
Lieferantenmanagement
5
Product counterfeiting
5
Produktpiraterie
5
Supplier relationship management
5
Firm performance
4
Key account management
4
Key-Account-Management
4
Transnational corporation
4
Unternehmenserfolg
4
Confidence
3
Cultural identity
3
International market entry
3
Internationaler Markteintritt
3
Knowledge management
3
Kulturelle Identität
3
Preismanagement
3
Pricing strategy
3
Risiko
3
Risk
3
Strategic management
3
Strategisches Management
3
Vertrauen
3
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Language
All
English
4
Author
All
Shi, Linda Hui
4
Cavusgil, S. Tamer
1
Gao, Tao
1
Gao, Tao Tony
1
Su, Man
1
Tan, Kang
1
White, J. Chris
1
Zhao, Meng
1
Zou, Shaoming
1
more ...
less ...
Published in...
All
Journal of international marketing
2
International business in the New Asia-Pacific : strategies, opportunities and threats
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Emerging dragons : how do Chinese companies expand overseas?
Su, Man
;
Shi, Linda Hui
;
Zhao, Meng
;
Tan, Kang
- In:
International business in the New Asia-Pacific : …
,
(pp. 213-237)
.
2022
Persistent link: https://www.econbiz.de/10012886095
Saved in:
2
Global account management strategies : drivers and outcomes
Shi, Linda Hui
;
White, J. Chris
;
Zou, Shaoming
; …
- In:
Journal of international business studies : JIBS ; an …
41
(
2010
)
4
,
pp. 620-638
Persistent link: https://www.econbiz.de/10003982419
Saved in:
3
How do multinational suppliers formulate mechanisms of global account coordination? : an integrative framework and empirical study
Gao, Tao Tony
;
Shi, Linda Hui
- In:
Journal of international marketing
19
(
2011
)
4
,
pp. 61-87
Persistent link: https://www.econbiz.de/10009412151
Saved in:
4
Performance effects of global account coordination mechanisms : an integrative study of boundary conditions
Shi, Linda Hui
;
Gao, Tao
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011500425
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->