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Driftsundersokelser i rekeindustrien, 1983

Olsen, Svein O. - 1984

Persistent link: https://www.econbiz.de/10000705800

The role of satisfaction, norms and conflict in families' eating behaviour

Olsen, Svein O.; Grunert, Klaus G. - In: European journal of marketing : EJM 44 (2010) 7/8, pp. 1165-1181

Persistent link: https://www.econbiz.de/10008650634

Retail attributes' differential effects on utilitarian versus hedonic shopping value

Olsen, Svein O.; Skallerud, Kåre - In: The journal of consumer marketing 28 (2011) 7, pp. 532-539

Persistent link: https://www.econbiz.de/10009407493

Consumer participation : the case of home meal preparation

Olsen, Svein O.; Huynh Thi Xuan Mai - In: Psychology & marketing 30 (2013) 1, pp. 1-11

Persistent link: https://www.econbiz.de/10009716266

Including ambivalence as a basis for benefit segmentation : a study of convenience food in Norway

Olsen, Svein O.; Prebensen, Nina; Larsen, Thomas A. - In: European journal of marketing : EJM 43 (2009) 5/6, pp. 762-783

Persistent link: https://www.econbiz.de/10009525831

An examination of consumers' cross-shopping behaviour

Skallerud, Kåre; Korneliussen, Tor; Olsen, Svein O. - In: Journal of retailing and consumer services 16 (2009) 3, pp. 181-189

Persistent link: https://www.econbiz.de/10003852518

Differences and similarities between impulse buying and variety seeking : a personality-based perspective

Olsen, Svein O.; Tudoran, Ana Alina; Honkanen, Pirjo; … - In: Psychology & marketing 33 (2016) 1, pp. 36-47

Persistent link: https://www.econbiz.de/10011433823

The Role of Satisfaction, Norms and Conflict in Families Eating Behaviour

Olsen, Svein O.; Grunert, Klaus G. - 2011

Purpose - The purpose of this study is to analyse the relationship between satisfaction and consumer behaviour by proposing and testing a model of how moral and social influences interact with individual satisfaction and conflict to explain and understand consumer behaviour in a family context,...

Persistent link: https://www.econbiz.de/10014187095

Including ambivalence as a basis for benefit segmentation : A study of convenience food in Norway

Ottar Olsen, Svein; Prebensen, Nina; Larsen, Thomas A. - In: European Journal of Marketing 43 (2009) 5/6, pp. 762-783

Purpose – The purpose of this paper is to explore the use of ambivalence in benefit‐based segmentation of convenience food in Norway. Design/methodology/approach – Building on the attitude‐ambivalence literature and research about food convenience, a hierarchic cluster analysis is...

Persistent link: https://www.econbiz.de/10014722578

The role of satisfaction, norms and conflict in families' eating behaviour

Ottar Olsen, Svein; Grunert, Klaus G. - In: European Journal of Marketing 44 (2010) 7/8, pp. 1165-1181

Purpose – The purpose of this study is to analyse the relationship between satisfaction and consumer behaviour by proposing and testing a model of how moral and social influences interact with individual satisfaction and conflict to explain and understand consumer behaviour in a family...

Persistent link: https://www.econbiz.de/10014722674