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Health marketing quarterly
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Journal of business and economic perspectives
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How chiropractic advertising is viewed by the general public : en empirical analysis
Freeman, Gordon L.
;
Moser, H. R.
- In:
Journal of business and economic perspectives
35
(
2009
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10003927899
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An empirical analysis of consumers' attitudes toward physicians' advertising
Moser, H. R.
- In:
Health marketing quarterly
25
(
2007/08
)
3
,
pp. 270-288
Persistent link: https://www.econbiz.de/10003764732
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