Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Profisport"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumption of niche sports :...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Profisport
Consumer behaviour
24
Konsumentenverhalten
23
Sport
21
Sports
21
Sports marketing
19
Sportmarketing
17
Professional sports
12
USA
10
United States
9
Social Web
6
Social web
6
Sport event
6
Sportveranstaltung
6
Brand management
5
Markenführung
5
Advertising effects
4
Higher education institution
4
Hochschule
4
Marketing management
4
Marketingmanagement
4
Social network
4
Soziales Netzwerk
4
Sport organization
4
Sportorganisation
4
Werbewirkung
4
Ball game
3
Ballsport
3
Brand image
3
Experiment
3
Football
3
Fußball
3
Markenimage
3
Motivation
3
Niche marketing strategy
3
Nischenstrategie
3
Sales promotion
3
Sponsoring
3
Sponsorship
3
Stakeholder
3
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
12
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Language
All
English
12
Author
All
Greenwell, T. Christopher
5
Simmons, Jason M.
4
Hambrick, Marion E.
3
Popp, Nels
3
Andrew, Damon P. S.
2
McEvoy, Chad D.
2
Shapiro, Stephen L.
2
Drayer, Joris
1
Greenhalgh, Greg
1
Greenwell, Chris
1
Han, Dongyoo
1
Hancock, Meg
1
Hardin, Rob
1
James, Jeffrey D.
1
Kim, Seungmo
1
Koo, Gi-yong
1
Mahoney, Tara Q.
1
Mahony, Daniel F.
1
Moorman, Anita M.
1
Naraine, Michael L.
1
O'Neal, Nick
1
Shreffler, Megan
1
Svensson, Per G.
1
Thorn, Dustin
1
Watanabe, Nick
1
Zimmerman, Matthew H.
1
more ...
less ...
Published in...
All
Sport marketing quarterly : preferred journal of the Sport Marketing Association
7
International journal of sport management and marketing : IJSMM
2
International journal of sports marketing & sponsorship
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Sport management review
1
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effects of sexualized and violent presentations of women in combat sport
Greenwell, T. Christopher
;
Simmons, Jason M.
;
Hancock, Meg
- In:
Journal of sport management : the official journal of …
31
(
2017
)
6
,
pp. 533-545
Persistent link: https://www.econbiz.de/10011781495
Saved in:
2
Sport ticket sales training : perceived effectiveness and impact on ticket sales results
Popp, Nels
;
Simmons, Jason M.
;
McEvoy, Chad D.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
2
,
pp. 99-109
Persistent link: https://www.econbiz.de/10011716621
Saved in:
3
Predicting ticket holder no-shows : examining differences between reported and actual attendance at college football games
Popp, Nels
;
Simmons, Jason M.
;
Shapiro, Stephen L.
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10014292886
Saved in:
4
Factors influencing fan acceptance or rejection of a sport team's revolutionary rebrand
Simmons, Jason M.
;
Naraine, Michael L.
;
Greenwell, Chris
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 91-104
Persistent link: https://www.econbiz.de/10014315760
Saved in:
5
Sport communication research : a social network analysis
Hambrick, Marion E.
- In:
Sport management review
20
(
2017
)
2
,
pp. 170-183
Persistent link: https://www.econbiz.de/10011697683
Saved in:
6
An assessment of fans' willingness to pay for team's environmental sustainability initiatives
Greenhalgh, Greg
;
Drayer, Joris
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
2
,
pp. 121-133
Persistent link: https://www.econbiz.de/10012815527
Saved in:
7
To license or not to license : that is the question for professional sport leagues and the NCAA
Moorman, Anita M.
;
Hambrick, Marion E.
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
3
,
pp. 160-164
Persistent link: https://www.econbiz.de/10003897733
Saved in:
8
Examining emergent niche sports' YouTube exposure through the lens of the psychological continuum model
Mahoney, Tara Q.
;
Hambrick, Marion E.
;
Svensson, Per G.
; …
- In:
International journal of sport management and marketing …
13
(
2013
)
3/4
,
pp. 218-238
Persistent link: https://www.econbiz.de/10010391201
Saved in:
9
Analysing motives of minor league hockey fans : the introduction of violence as a spectator motive
Andrew, Damon P. S.
;
Koo, Gi-yong
;
Hardin, Rob
; …
- In:
International journal of sport management and marketing …
5
(
2009
)
1/2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10003816826
Saved in:
10
The relationship between spectator motivations and media and merchandise consumption at a professional mixed martial arts event
Andrew, Damon P. S.
;
Kim, Seungmo
;
O'Neal, Nick
; …
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
4
,
pp. 199-209
Persistent link: https://www.econbiz.de/10003940619
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
