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Math anxiety and its effects on consumers' preference for price promotion formats
Suri, Rajneesh; Monroe, Kent B.; Koç, Ümit - In: Journal of the Academy of Marketing Science 41 (2013) 3, pp. 271-282
Persistent link: https://www.econbiz.de/10009747851
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Retailers' merchandise organization and price perceptions
Suri, Rajneesh; Cai, Jane Zhen; Monroe, Kent B.; … - In: Journal of retailing 88 (2012) 1, pp. 168-179
Persistent link: https://www.econbiz.de/10009513134
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The role of price in the behavior and purchase decisions of compulsive buyers
Kukar-Kinney, Monika; Ridgway, Nancy M.; Monroe, Kent B. - In: Journal of retailing 88 (2012) 1, pp. 63-71
Persistent link: https://www.econbiz.de/10009513164
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Math anxiety effects on consumer purchase decisions : the role of framing
Andersen, Peter; Weisstein, Fei L.; Monroe, Kent B. - In: Marketing letters : a journal of research in marketing 35 (2024) 3, pp. 367-380
Persistent link: https://www.econbiz.de/10015125235