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~subject:"Ressourcenorientierter Ansatz"
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Ressourcenorientierter Ansatz
Consumer behaviour
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Ali, M. Yunus
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International business review : the official journal of the European International Business Academy
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International journal of trade and global markets
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Journal of strategic marketing
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ECONIS (ZBW)
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Importer commitment drivers and their impact on performance : a resource-based perspective
Saleh, Md Abu
;
Ali, M. Yunus
;
Julian, Craig C.
- In:
International journal of trade and global markets
6
(
2013
)
2
,
pp. 123-140
Persistent link: https://www.econbiz.de/10009759945
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2
International buyer behaviour : commitment relationship ; an investigation of the empirical link in importing
Saleh, Md. Saleh
;
Ali, M. Yunus
;
Julian, Craig C.
- In:
International business review : the official journal of …
23
(
2014
)
2
,
pp. 329-342
Persistent link: https://www.econbiz.de/10010360030
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3
Value innovation and marketing capabilities in dynamic environments : a dynamic capability perspective
Kachouie, Reza
;
Mavondo, Felix T.
;
Ambrosini, Veronique
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10014553118
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