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~subject:"Retail internationalization"
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Retail internationalization
Einzelhandel
11
Retail trade
11
Distribution channel
10
Vertriebsweg
10
Consumer behaviour
8
Marketingmanagement
8
International marketing
7
Internationales Marketing
7
Konsumentenverhalten
7
Absatzweg
6
Globalisierung
5
Globalization
5
International market entry
5
Internationaler Markteintritt
5
Marketing
5
Marketing management
5
Multinationales Unternehmen
4
Transnational corporation
4
Wholesale trade
4
Brand management
3
Cultural identity
3
Export
3
Großhandel
3
Kulturelle Identität
3
Markenführung
3
Marketing channels
3
Online retailing
3
Online-Handel
3
USA
3
Advertising
2
Auslandsinvestition
2
Betriebliche Wertschöpfung
2
Brand image
2
Distribution channels
2
Einzelhandelsbetrieb
2
Empirical study
2
Exports
2
Firm performance
2
Foreign investment
2
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English
3
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Kim, Saejoon
3
Andras, Trina Larsen
2
Dimitrova, Boryana V.
2
Kirca, Ahmet H.
1
Nath, Pravin
1
Rosenbloom, Bert
1
Smith, Brent
1
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Journal of global marketing
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of retailing
1
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ECONIS (ZBW)
3
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1
Retail internationalization : a review and directions for future research
Dimitrova, Boryana V.
;
Rosenbloom, Bert
;
Andras, Trina …
- In:
Journal of marketing channels : ... distribution …
25
(
2018
)
1/2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10012119160
Saved in:
2
The effects of retail banner standardization on the performance of global retailers
Nath, Pravin
;
Kirca, Ahmet H.
;
Kim, Saejoon
;
Andras, …
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 30-46
Persistent link: https://www.econbiz.de/10012130004
Saved in:
3
Performance of international retailers : empirical evidence of an S-curve relationship
Dimitrova, Boryana V.
;
Kim, Saejoon
;
Smith, Brent
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 154-176
Persistent link: https://www.econbiz.de/10012201022
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