Waiting involves both cognition and emotions. It has a bearing on the overall perception of retail service quality. The advancement in retailing has triggered scholarly conversations on the psychological impact of waiting at the retail checkout. Prior studies confirm customers being deeply...

Long queues in seasonal sales shopping are seemingly undesirable for shoppers and retailers. Yet, this paper proposes that shoppers' impatience can be a virtue for retailers. It shows that, when shoppers do queue, it is desirable under some conditions for retailers to strategically keep the...

Introduction -- The Future of Consumption, Kristina Bäckström, Carys Egan-Wyer & Emma Samsioe -- Part 1 - Technology -- The Intersection of Sustainability and Technology in the Context of the Digital Marketplace, Hela Hassen & Precious Akponah -- Smart Signage: Toward a Transformative Model...