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Frontline employee expectations on working with physical robots in retailing

Willems, Kim; Verhulst, Nanouk; Gauquier, Laurens de; … - In: Journal of service management 34 (2023) 3, pp. 467-492

Persistent link: https://www.econbiz.de/10014338164

Together or alone : should service robots and frontline employees collaborate in retail-customer interactions at the POS?

Gauquier, Laurens de; Willems, Kim; Cao, Hoang-Long; … - In: Journal of retailing and consumer services 70 (2023), pp. 1-11

Persistent link: https://www.econbiz.de/10014240305

How customers motive attributions impact intentions to use an interactive kiosk in-store

Van de Sanden, Stephanie; Willems, Kim; Brengman, Malaika - In: Journal of retailing and consumer services 66 (2022), pp. 1-8

Persistent link: https://www.econbiz.de/10013209666

Brand personality appeal in retailing : comparing fashion- and grocery retailing

Willems, Kim - In: Journal of retailing and consumer services 64 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013209586

Retail in a new world : recovering from the pandemic that changed the world

Pantano, Eleonora; Willems, Kim - 2022

Persistent link: https://www.econbiz.de/10012668386

Can a retail environment be simulated by photographs?

Willems, Kim; Doucé, Lieve; Petermans, Ann - In: Journal of marketing management : JMM ; journal of the … 37 (2021) 15/16, pp. 1514-1549

Persistent link: https://www.econbiz.de/10012802288

Retail in a new world : recovering from the pandemic that changed the world

Pantano, Eleonora; Willems, Kim - 2022

The Covid-19 pandemic has dramatically changed retailing, creating an uncertain scenario that has forced marketers, retailers, and policy makers to face new challenges to survive and thrive. These challenges affect all aspects of retailing, from supply chain management to consumers' shopping...

Persistent link: https://www.econbiz.de/10013174524

Bargain effectiveness in differentiated store environments : the role of store affect, processing fluency, and store familiarity

Doucé, Lieve; Willems, Kim; Chaudhuri, Arjun - In: Journal of retailing and consumer services 69 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013401752

The impact of in-store greenery on customers

Brengman, Malaika; Willems, Kim; Joye, Yannick - In: Psychology & marketing 29 (2012) 11, pp. 807-821

Persistent link: https://www.econbiz.de/10009664863

The path-to-purchase is paved with digital opportunities : an inventory of shopper-oriented retail technologies

Willems, Kim; Smolders, Annelien; Brengman, Malaika; … - In: Technological forecasting & social change : an … 124 (2017), pp. 228-242

Persistent link: https://www.econbiz.de/10011899377