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Effectual market creation in the cross-border e-commerce of small-and medium-sized enterprises

Tolstoy, Daniel; Hånell, Sara Melén; Özbek, Nurgül - In: International small business journal : ISBJ 41 (2023) 1, pp. 35-54

Persistent link: https://www.econbiz.de/10014240215

New product development in foreign customer relationships : a study of international SMEs

Hånell, Sara Melén; Nordman, Emilia Rovira; Tolstoy, … - In: Entrepreneurship and regional development : an … 29 (2017) 7/8, pp. 715-734

Persistent link: https://www.econbiz.de/10011796985

The development of international e-commerce in retail SMEs : an effectuation perspective

Tolstoy, Daniel; Nordman, Emilia Rovira; Hånell, Sara … - In: Journal of world business : JWB 56 (2021) 3, pp. 1-15

Persistent link: https://www.econbiz.de/10012496445

Exploring different responses to mimetic pressures : an institutional theory perspective on e-commerce adoption of an internationalizing retail SME

Özbek, Nurgül; Hånell, Sara Melén; Tolstoy, Daniel; … - In: The international review of retail, distribution and … 34 (2024) 1, pp. 14-32

Persistent link: https://www.econbiz.de/10014558986

Customer reference marketing in internationalizing SMEs : a service perspective

Tolstoy, Daniel; Hånell, Sara Melén; Özbek, Nurgül - In: The journal of business & industrial marketing 37 (2022) 13, pp. 94-105

Persistent link: https://www.econbiz.de/10013538916

International and market-specific social capital effects on international opportunity exploitation in the internationalization process

Lindstrand, Angelika; Hånell, Sara Melén - In: Journal of world business : JWB 52 (2017) 5, pp. 653-663

Persistent link: https://www.econbiz.de/10011774844

Internationalization of smalle firms : opportunity development through networks

Hånell, Sara Melén; Ghauri, Pervez N. - In: Thunderbird international business review 58 (2016) 5, pp. 465-477

Persistent link: https://www.econbiz.de/10011566243

Chapter 15 Born Globals or Born Regionals? A Study of 32 Early Internationalizing SMEs

Melén Hånell, Sara; Nordman, Emilia Rovira; Tolstoy, … - In: International business in a VUCA world : the changing …, (pp. 289-308). 2019

Is a born-global strategy reflective of high performance or are there merits in a regional strategy? In studying a sample of 32 internationalizing small-and medium-sized enterprises (SMEs), we find that many of the early internationalizing firms that formally meet the accepted “born-global...

Persistent link: https://www.econbiz.de/10015090557

SMEs̕ knowledge development in foreign markets : the effects of knowledge intensity

Melén, Sara - In: International journal of business and globalisation : IJBG 4 (2010) 2, pp. 147-162

Persistent link: https://www.econbiz.de/10003971797

The acquisition of foreign market knowledge - a high-tech SME's usage of ICTs

Melén, Sara - In: Managing customer relationships on the Internet, (pp. 223-244). 2006

Persistent link: https://www.econbiz.de/10003242720