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Enabling a service thinking mindset : practices for the global service ecosystem
Alkire, Linda; Russell-Bennett, Rebekah; Previte, Josephine - In: Journal of service management 34 (2023) 3, pp. 580-602
Persistent link: https://www.econbiz.de/10014338189
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Services marketing : a managerial approach
Russell-Bennett, Rebekah - 2003
Persistent link: https://www.econbiz.de/10013490002
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The impact of service failure on brand credibility
Bougoure, Ursula Sigrid; Russell-Bennett, Rebekah; … - In: Journal of retailing and consumer services 31 (2016), pp. 62-71
Persistent link: https://www.econbiz.de/10011528525
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Fresh thinking in services marketing : contemporary, cutting-edge and creative thoughts
Russell-Bennett, Rebekah; Baron, Steve - In: The journal of services marketing 29 (2015) 6/7, pp. 421-424
Persistent link: https://www.econbiz.de/10011418232
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Creating loyal prosocial transformative service consumers : a proposed model with direct and indirect effects
Mulcahy, Rory; Russell-Bennett, Rebekah; Previte, Jo - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 1, pp. 41-53
Persistent link: https://www.econbiz.de/10012668402
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Editorial: opportunities in the new service marketplace
Russell-Bennett, Rebekah; Rosenbaum, Mark - In: The journal of services marketing 36 (2022) 4, pp. 445-449
Persistent link: https://www.econbiz.de/10013407530
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Editorial: research priorities in the new service marketplace
Rosenbaum, Mark; Russell-Bennett, Rebekah; … - In: The journal of services marketing 36 (2022) 8, pp. 1009-1014
Persistent link: https://www.econbiz.de/10013410759
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Do we think and feel alike? : field evidence on developing a shared reality when dealing with service robots
Steins, Mark; Becker, Marc; Odekerken-Schröder, Gaby; … - In: Journal of business research : JBR 180 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014556472