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Designing service guarantees with construal fit : effects of temporal distance on consumer responses to service guarantees
Jin, Liyin; He, Yanqun - In: Journal of service research : JSR 16 (2013) 2, pp. 202-215
Persistent link: https://www.econbiz.de/10009774874
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When does a service guarantee work? : the roles of the popularity of service guarantees and firm reputation
Jin, Liyin; Huang, Yunhui; He, Yanqun - In: Tourism management : research, policies, practice 57 (2016), pp. 272-285
Persistent link: https://www.econbiz.de/10011556082
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The role of switching costs on service loyalty : a canonical correlation analysis
He, Yanqun; Cheung, Shuk-man; Tse, Siu-keung - In: Journal of Chinese entrepreneurship 1 (2009) 2, pp. 154-164
Persistent link: https://www.econbiz.de/10003916428