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Service quality
Consumer behaviour
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Dienstleistungsqualität
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Beziehungsmarketing
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Customer retention
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Customer satisfaction
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Green marketing
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Kaufentscheidung
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Kundenbindung
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Kundenzufriedenheit
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Virales Marketing
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consumers' characteristics
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customer loyalty
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customer satisfaction
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green marketing
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service quality
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Pandjaitan, Dorothy Haratua Rouly
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Bangsawan, Satria
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M. S. Mahrinasari
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Pranoto, Gusti Adi
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The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
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ECONIS (ZBW)
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Influence of quality service and satisfaction imagery higher education on Word of Mouth (WOM)
Pranoto, Gusti Adi
;
Bangsawan, Satria
;
Pandjaitan, …
- In:
The future opportunities and challenges of business in …
,
(pp. 128-132)
.
2020
Persistent link: https://www.econbiz.de/10012311151
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Moderating role of "consumer characteristics" in the influence of customer satisfaction on loyalty
M. S. Mahrinasari
;
Pandjaitan, Dorothy Haratua Rouly
- In:
The future opportunities and challenges of business in …
,
(pp. 205-209)
.
2020
Persistent link: https://www.econbiz.de/10012311274
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