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Szenarien, Wargaming und Simulationen als zukunfts- und entscheidungsorientierte Instrumente im Customer Relationship Management
Stoffels, Mario
- In:
Effektives Customer Relationship Management : …
,
(pp. 243-257)
.
2017
Persistent link: https://www.econbiz.de/10011599200
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Szenarien, Wargaming und Simulationen als zukunfts- und entscheidungsorientierte Instrumente im Customer-Relationship-Management
Stoffels, Mario
- In:
Effektives Customer Relationship Management : …
,
(pp. 325-339)
.
2013
Persistent link: https://www.econbiz.de/10014546743
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