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Third-person effect comparison between US and Chinese social networking website users : implications for online marketing and word-of-mouth communication
Zhang, Jie Jennifer; Daugherty, Terry - In: International journal of electronic marketing and … 3 (2010) 3, pp. 293-315
Persistent link: https://www.econbiz.de/10009234914
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How do consumer buzz and traffic in social media marketing predict the value of the firm?
Luo, Xueming; Zhang, Jie Jennifer - In: Journal of management information systems : JMIS 30 (2013/14) 2, pp. 213-238
Persistent link: https://www.econbiz.de/10010243627
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Social media and firm equity value
Luo, Xueming; Zhang, Jie Jennifer; Duan, Wenjing - In: Information systems research : ISR 24 (2013) 1, pp. 146-163
Persistent link: https://www.econbiz.de/10009736915
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Expert blogs and consumer perceptions of competing brands
Luo, Xueming; Gu, Bin; Zhang, Jie Jennifer; Phang, Chee Wei - In: Management information systems : mis quarterly 41 (2017) 2, pp. 371-395
Persistent link: https://www.econbiz.de/10011689836
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On self-selection biases in online product reviews
Hu, Nan; Pavlou, Paul A.; Zhang, Jie Jennifer - In: Management information systems : mis quarterly 41 (2017) 2, pp. 449-471
Persistent link: https://www.econbiz.de/10011689873
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The comparative performance of online referral channels in e-commerce
Duan, Wenjing; Zhang, Jie Jennifer - In: Journal of management information systems : JMIS 38 (2021) 3, pp. 828-854
Persistent link: https://www.econbiz.de/10012804178