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Set the agenda like Beckham : a professional sports league's use of YouTube to disseminate messages to its users

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The effect of Twitter on sports fans' information processing : an analysis of the controversial referee's decision in the 2012 London Olympic Games

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Effects of perceived interactivity and web organization on user attitudes

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Applying network analysis to the social media communication of the Youth Olympic Games and the Olympic Games

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Social media and stakeholder relationships : analyzing an online communication network in the sport industry

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