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Social web
Social Web
24,424
Tourism
22,672
Tourismus
22,660
Online-Marketing
14,274
Internet marketing
14,145
Consumer behaviour
11,829
Konsumentenverhalten
11,751
Tourismuswirtschaft
7,913
Tourism industry
7,900
Urlaubsverhalten
7,304
Holiday behaviour
7,283
Online-Handel
4,227
Online retailing
4,222
Tourismusmarketing
4,200
Tourism marketing
4,183
Electronic Commerce
4,046
Relationship marketing
3,872
Beziehungsmarketing
3,868
E-commerce
3,839
Soziales Netzwerk
3,232
Viral marketing
3,215
Virales Marketing
3,211
Welt
3,158
World
3,137
Social network
3,043
Brand management
3,031
Markenführung
3,018
Internet
2,898
Social media
2,879
Destination management
2,741
Destinationsmanagement
2,739
Theorie
2,610
Theory
2,594
tourism
2,549
Werbewirkung
2,486
Advertising effects
2,473
social media
2,355
Deutschland
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2,332
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Law, Rob
48
Tan, Yong
40
Dwivedi, Yogesh K.
39
Kuchler, Theresa
38
Qiu, Liangfei
38
Stroebel, Johannes
38
Whinston, Andrew B.
35
Bailey, Michael
32
Füller, Johann
32
Filieri, Raffaele
29
Hajli, Nick
28
Ozuem, Wilson
27
Loureiro, Sandra Maria Correia
26
Martínez-López, Francisco J.
26
Saxton, Gregory D.
26
Gu, Bin
25
Stephen, Andrew T.
23
Kummer, Michael E.
22
Allcott, Hunt
21
Flavián Blanco, Carlos
21
Harrigan, Paul
21
Leimeister, Jan Marco
21
Petrova, Maria
21
Rita, Paulo
21
Sabatini, Fabio
21
Dennis, Alan
20
Gentzkow, Matthew Aaron
20
Hollebeek, Linda D.
20
Pitt, Leyland F.
20
Haenlein, Michael
19
Vrontis, Demetris
19
Agnihotri, Raj
18
Dhir, Amandeep
18
Enikolopov, Ruben
18
Ghose, Anindya
18
Hinz, Oliver
18
Krcmar, Helmut
18
Kreutzer, Ralf T.
18
Rand, William
18
Schweidel, David A.
18
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Springer Fachmedien Wiesbaden
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National Bureau of Economic Research
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European Commission / Joint Research Centre
19
Consumers, Health, Agriculture and Food Executive Agency
15
GFK
15
Center Data
14
Wageningen Economic Research
14
Books on Demand GmbH <Norderstedt>
9
European Commission / Directorate-General for Communications Networks, Content and Technology
9
Nomos Verlagsgesellschaft
9
American Marketing Association
8
European Institute for Gender Equality
8
Information Resources Management Association
8
OECD
8
European Commission / Directorate-General for the Information Society and Media
7
European University Institute / Robert Schuman Centre for Advanced Studies
7
Friedrich-Schiller-Universität Jena
7
Springer-Verlag GmbH
7
European Commission / Directorate-General for Education, Youth, Sport and Culture
6
India Centre for Migration (ICM)
6
Springer Gabler <Firma>
6
Verlag Dr. Kovač
6
Edward Elgar Publishing
5
European Centre for Disease Prevention and Control
5
European Commission / Directorate-General for Employment, Social Affairs and Inclusion
5
International Telecommunications Society
5
Technische Universität Dresden
5
epubli GmbH
5
European Commission / Statistical Office of the European Union
4
European Parliament / Directorate-General for Internal Policies of the Union
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Springer International Publishing
4
Technische Universität Dresden / Fakultät für Informatik
4
Universität Mannheim
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
Chartered Institute of Public Relations
3
De Gruyter Oldenbourg
3
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Journal of business research : JBR
539
Journal of retailing and consumer services
320
Technological forecasting & social change : an international journal
264
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
262
International journal of internet marketing and advertising : IJIMA
180
Information systems research : ISR
176
Tourism management : research, policies, practice
151
Journal of management information systems : JMIS
149
SpringerLink / Bücher
142
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
130
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
120
International journal of hospitality management
117
Electronic commerce research
114
International journal of business information systems : IJBIS
111
Psychology & marketing
107
Business horizons
106
Industrial marketing management : the international journal for industrial and high-tech firms
105
Management science : journal of the Institute for Operations Research and the Management Sciences
105
Journal of internet commerce
98
International journal of advertising : the review of marketing communications
96
Journal of promotion management : innovations in planning and applied research
94
Journal of marketing communications
90
International journal of networking and virtual organisations : IJNVO
87
Management information systems : mis quarterly
84
Marketing science
84
International journal of electronic marketing and retailing : IJEMR
83
Journal of travel and tourism marketing
82
Journal of electronic commerce research : JECR
80
The journal of product & brand management
80
Journal of marketing management : MM
78
Springer eBook Collection
78
International journal of contemporary hospitality management
77
Asia Pacific journal of marketing and logistics
75
The journal of brand management : an international journal
75
International journal of consumer studies
74
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
74
Cogent business & management
73
Journal of marketing
72
Journal of hospitality marketing & management
69
Journal of information & knowledge management : JIKM
69
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ECONIS (ZBW)
24,388
Other ZBW resources
5
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1
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1
A comparison of pre-visit beliefs and projected visual images of destinations
Neuhofer, Irem Onder
;
Marchiori, Elena
- In:
Tourism management perspectives : TMP
21
(
2017
),
pp. 42-53
Persistent link: https://www.econbiz.de/10011691288
Saved in:
2
Image-focused social media for a market analysis of
tourism
consumption
Latorre-Martínez, María Pilar
;
Iñíguez-Berrozpe, Tatiana
- In:
International journal of technology management : IJTM
64
(
2014
)
1
,
pp. 17-30
Persistent link: https://www.econbiz.de/10010434542
Saved in:
3
Marketing China to U.S. travelers through electronic word-of-mouth and destination image : taking Beijing as an example
Li, Ran
;
Luo, Zhenpeng
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
Saved in:
4
Social media marketing in wine
tourism
: winery owners' perceptions
Canovi, Magali
;
Pucciarelli, Francesca
- In:
Journal of travel and tourism marketing
36
(
2019
)
6
,
pp. 653-664
Persistent link: https://www.econbiz.de/10012179453
Saved in:
5
Online reputation management in
tourism
: emerging themes, theories, problems, and solutions
Rialti, Riccardo
;
Kvítková, Zuzana
;
Makovník, Tomáš
- In:
Online reputation management in destination and …
,
(pp. 3-25)
.
2023
Persistent link: https://www.econbiz.de/10014284874
Saved in:
6
SNUX2.0 : a social network model for cohort behavior analysis as support for purchasing
tourism
products and services
Ramos, Célia M. Q.
;
Rodrigues, João
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 132-151
Persistent link: https://www.econbiz.de/10014290428
Saved in:
7
Making reservations online : the impact of consumer-written and system-aggregated user-generated content (UGC) in travel booking websites on consumers’ behavioral intentions
Jin, Seunga Venus
;
Phua, Joe
- In:
Journal of travel and tourism marketing
33
(
2016
)
1/3
,
pp. 101-117
Persistent link: https://www.econbiz.de/10011484660
Saved in:
8
Social media influencer marketing in the promotion of tourist destinations
Pettersen-Sobczyk, Monika
- In:
European research studies
26
(
2023
)
4
,
pp. 585-594
Persistent link: https://www.econbiz.de/10014532159
Saved in:
9
Social media utilization of tourists for travel-related purposes
Öz, Mustafa
- In:
International journal of contemporary hospitality management
27
(
2015
)
5
,
pp. 1003-1023
Persistent link: https://www.econbiz.de/10011408181
Saved in:
10
Modelling the impact of social media influencers on behavioural intentions of millennials : the case of
tourism
in rural areas in Greece
Chatzigeorgiou, Chryssoula
- In:
Journal of Tourism, Heritage & Services Marketing : JTHSM
3
(
2017
)
2
,
pp. 25-29
Persistent link: https://www.econbiz.de/10011892708
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