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Spain
Consumer behaviour
97
Konsumentenverhalten
94
Relationship marketing
87
Beziehungsmarketing
86
Customer satisfaction
27
Spanien
27
Kundenzufriedenheit
25
Marketingmanagement
25
Marketing management
24
Distribution channel
23
Vertriebsweg
23
Einzelhandel
20
Kundenwert
20
Retail trade
20
Customer value
19
Theorie
16
Theory
16
Innovation diffusion
15
Innovationsdiffusion
15
Marketing
15
Online retailing
15
Online-Handel
15
Brand management
14
Firm performance
14
Lieferantenmanagement
14
Markenführung
14
Supplier relationship management
14
Unternehmenserfolg
14
Dienstleistungsqualität
13
E-commerce
13
Service quality
13
Electronic Commerce
12
Kundenbindungsprogramm
11
Loyalty program
11
Digitalisierung
10
Digitization
10
Direct marketing
10
Direktmarketing
10
Marketingtheorie
10
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Article
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24
Aufsatz in Zeitschrift
24
research-article
7
Aufsatz im Buch
1
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1
case-report
1
Language
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English
26
Spanish
8
Undetermined
1
Author
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Polo-Redondo, Yolanda
26
Bordonaba-Juste, Victoria
7
Polo, Yolanda
6
Lucia-Palacios, Laura
5
Salas-Fumás, Vicente
4
Espitia-Escuer, Manuel Antonio
3
Flavián, Carlos
3
Hart, Susan
3
Cambra Fierro, Jesús J.
2
Cambra-Fierro, Jesús
2
Cambra-Fierro, Jesús J.
2
Fuentelsaz, Lucio
2
Martinez, Eva
2
Polo Redondo, Yolanda
2
Sesé, F. Javier
2
Bordonaba-Juste, M. Victoria
1
Cambra Fierro, Jesús
1
Fierro, Jesús Cambra
1
Flavián Blanco, Carlos
1
Fuster Mur, Ana
1
Fuster-Mur, Ana
1
Grünhagen, Marko
1
Gómez, Jaime
1
Jimenez, Julio
1
Jiménez, Julio
1
Martinez, Angel
1
Martínez Salinas, Eva
1
Martínez, Eva
1
Melero Polo, Iguácel
1
Navarro, Luis
1
Palacios, Laura Lucia
1
Tomas, Luis
1
Urquizu Samper, Pilar
1
de Chernatony, Leslie
1
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Investigaciones económicas
3
Cuadernos aragoneses de economía
2
Journal of Consumer Marketing
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
The journal of business & industrial marketing
2
Business research quarterly : BRQ
1
Ciencias sociales
1
Cuadernos de ciencias económicas y empresariales
1
ESIC market : economic and business journal ; revista internacional de economía y empresa
1
Economics of innovation and new technology
1
El nuevo plan general de contabilidad
1
European Journal of Marketing
1
European journal of marketing : EJM
1
European retail research
1
Innovation: organization & management : IOM
1
International Journal of Entrepreneurial Behavior & Research
1
International Journal of Operations & Production Management
1
International Journal of Retail & Distribution Management
1
International Marketing Review
1
International business and economics research journal
1
Journal of Product & Brand Management
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of service research : JSR
1
Journal of strategic marketing
1
New developments in the theory of networks : franchising, alliances and cooperatives
1
Quality & Quantity: International Journal of Methodology
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Revue d'économie régionale & urbaine : RERU
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
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ECONIS (ZBW)
26
Other ZBW resources
8
RePEc
1
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1
How to make switching costly : the role of marketing and relationship characteristics
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10003901004
Saved in:
2
Desarrollo de nuevos productos : aplicaciones a la economía española
Polo-Redondo, Yolanda
-
1988
-
1. ed
Persistent link: https://www.econbiz.de/10000772898
Saved in:
3
Determinantes empresariales de la adopción de innovaciones : terminales de teleproceso en el sector bancario español
Polo-Redondo, Yolanda
- In:
Investigaciones económicas
11
(
1987
)
2
,
pp. 243-260
Persistent link: https://www.econbiz.de/10001027921
Saved in:
4
Comportamiento de compra familiar : un contraste empírico para bienes de consumo duradero
Martínez Salinas, Eva
;
Polo-Redondo, Yolanda
- In:
Cuadernos de ciencias económicas y empresariales
21
(
1997
),
pp. 85-110
Persistent link: https://www.econbiz.de/10001456389
Saved in:
5
Instrumentos financieros internacionales : particularidades para el caso español
Fuentelsaz, Lucio
- In:
Cuadernos aragoneses de economía
1
(
1991
)
2
,
pp. 395-404
Persistent link: https://www.econbiz.de/10001330456
Saved in:
6
Market structure and the adoption of innovations : the case of the Spanish banking sector
Espitia-Escuer, Manuel Antonio
- In:
Economics of innovation and new technology
1
(
1991
)
4
,
pp. 295-307
Persistent link: https://www.econbiz.de/10001118743
Saved in:
7
El automóvil en España : determinantes socioeconómicos de su aceptación
Polo-Redondo, Yolanda
- In:
Investigaciones económicas
11
(
1987
)
3
,
pp. 463-482
Persistent link: https://www.econbiz.de/10001038861
Saved in:
8
Política de producto de las empresas financieras españolas en el ámbito internacional
Espitia-Escuer, Manuel Antonio
- In:
ESIC market : economic and business journal ; revista …
(
1992
),
pp. 17-32
Persistent link: https://www.econbiz.de/10001142643
Saved in:
9
Comportamiento estratégico de las cajas de ahorros : aplicación empírica
Flavián Blanco, Carlos
- In:
Cuadernos aragoneses de economía
4
(
1994
)
1
,
pp. 65-99
Persistent link: https://www.econbiz.de/10001173405
Saved in:
10
Determining factors in innovations adoptions : the teleprocess terminal in Spanish commercial and savings banks
Polo-Redondo, Yolanda
- In:
Revue d'économie régionale & urbaine : RERU
(
1989
),
pp. 622-720
Persistent link: https://www.econbiz.de/10001273366
Saved in:
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