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Consumer uncertainty and purch...
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ECONIS (ZBW)
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Rejoinder: "Consumer uncertainty and purchase decision reversals: theory and evidence"
Shulman, Jeffrey D.
;
Cunha, Marcus
;
Saint Clair, Julian K.
- In:
Marketing science
44
(
2025
)
1
,
pp. 242-242
Persistent link: https://www.econbiz.de/10015197298
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2
Strategic information transmission in peer-to-peer lending markets
Caldieraro, Fabio
;
Zhang, Jonathan Z.
;
Cunha, Marcus
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 42-63
Persistent link: https://www.econbiz.de/10011810253
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3
The influence of horizontal and vertical product attribute information on decision making under risk : the role of perceived competence
Min, Dong-Jun
;
Cunha, Marcus
- In:
Journal of business research : JBR
97
(
2019
),
pp. 174-183
Persistent link: https://www.econbiz.de/10012002867
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4
Consumers' response to weak unique selling propositions : implications for optimal product recommendation strategy
Caldieraro, Fabio
;
Cunha, Marcus
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 724-744
Persistent link: https://www.econbiz.de/10013399600
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5
Dine-in or take-out : Modeling millennials’ cooking motivation and choice
Namin, Aidin
;
Ratchford, Brian Thomas
;
Saint Clair, …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012171895
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6
Optimal reverse channel structure for consumer product returns
Shulman, Jeffrey D.
;
Coughlan, Anne T.
;
Savaskan, R. Canan
- In:
Marketing science
29
(
2010
)
6
,
pp. 1071-1085
Persistent link: https://www.econbiz.de/10008821796
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7
Essays on modeling product returns and durable goods secondary markets
Shulman, Jeffrey D.
-
2006
Persistent link: https://www.econbiz.de/10003946503
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8
How costs and heterogeneous consumer price sensitivity interact with add-on pricing
Geng, Xianjun
;
Shulman, Jeffrey D.
- In:
Production and operations management : an international …
24
(
2015
)
12
,
pp. 1870-1882
Persistent link: https://www.econbiz.de/10011428136
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9
The perils of personalized pricing with network effects
Hajihashemi, Bita
;
Sayedi, Amin
;
Shulman, Jeffrey D.
- In:
Marketing science
41
(
2022
)
3
,
pp. 477-500
Persistent link: https://www.econbiz.de/10013363772
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