Some consumers derive utility from using products produced with specific processes, such as environmentally friendly practices. Means of verifying these credence attributes, such as certification, are necessary for the market to function effectively. A substitute or complementary solution may...

The typical analysis on the effectiveness of soda taxes relies on price elasticity estimates from static demand models, which ignores consumers inventory behaviors and their persistent tastes. This article provides estimates of the relevant price elasticities based on a dynamic demand model that...

This paper explores the couponing strategies in competition between a national brand name product and a private label product by discussing three different kinds of coupons: manufacturers' coupons, retailers' national brand coupons, and retailers' private label coupons. We show that the...