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Consumer behaviour
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History of marketing thought ; Volume 2
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ECONIS (ZBW)
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Technology readiness and usage : a global-identity perspective
Westjohn, Stanford A.
;
Arnold, Mark J.
;
Magnusson, Peter
; …
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
3
,
pp. 250-265
Persistent link: https://www.econbiz.de/10003899576
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2
Counterculture, criticisms, and crisis : assessing the effect of the sixties on marketing thought
Arnold, Mark J.
;
Fisher, James E.
-
2008
Persistent link: https://www.econbiz.de/10003644123
Saved in:
3
The effect of requests for positive evaluations on customer satisfaction ratings
Jones, Michael A.
;
Taylor, Valerie A.
;
Reynolds, Kristy E.
- In:
Psychology & marketing
31
(
2014
)
3
,
pp. 161-170
Persistent link: https://www.econbiz.de/10010341747
Saved in:
4
Understanding the relationships between commitment and voice : hypotheses, empirical evidence, and directions for future research
Beatty, Sharon E.
;
Reynolds, Kristy E.
;
Noble, Stephanie M.
- In:
Journal of service research : JSR
15
(
2012
)
3
,
pp. 296-315
Persistent link: https://www.econbiz.de/10009578290
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