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Vicarious goal fulfillment : when the mere presence of a healthy option leads to an ironically indulgent decision
Wilcox, Keith; Vallen, Beth; Block, Lauren; Fitzsimons, … - In: Journal of consumer research : JCR ; an … 36 (2009/10) 3, pp. 380-393
Persistent link: https://www.econbiz.de/10003895672
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Distinctively different : exposure to multiple brands in low-elaboration settings
Yang, Linyun W.; Cutright, Keisha M.; Chartrand, Tanya L.; … - In: Journal of consumer research : JCR ; an … 40 (2013/14) 5, pp. 973-992
Persistent link: https://www.econbiz.de/10010253783
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Stereotyping, affiliation, and self-stereotyping of underrepresented groups in the sales force
Yang, Linyun W.; Hansen, Jared M.; Chartrand, Tanya L.; … - In: The journal of personal selling & sales management : JPSSM 33 (2013) 1, pp. 105-116
Persistent link: https://www.econbiz.de/10009716747
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Brands : the opiate of the nonreligious masses?
Shachar, Ron; Erdem, Tülin; Cutright, Keisha M.; … - In: Marketing science 30 (2011) 1, pp. 92-110
Persistent link: https://www.econbiz.de/10008905589
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I'll have what she's having : effects of social influence and body type on the food choices of others
McFerran, Brent; Dahl, Darren W.; Fitzsimons, Gavan J.; … - In: Journal of consumer research : JCR ; an … 36 (2009/10) 6, pp. 915-929
Persistent link: https://www.econbiz.de/10003962520
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When your world must be defended : choosing products to justify the system
Cutright, Keisha M.; Wu, Eugenia C.; Banfield, Jillian C.; … - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 62-77
Persistent link: https://www.econbiz.de/10009160947
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Special edition packaging and its negative effects on search and the shopping experience
Shepherd, Steven; Fitzsimons, Gavan J. - In: Journal of marketing theory and practice : JMTP 28 (2020) 2, pp. 156-172
Persistent link: https://www.econbiz.de/10012483451