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~subject:"Value creation"
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A service lens on value creati...
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Value creation
Service-dominant logic
72
Service-Dominant Logic
69
Marketing theory
49
Marketingtheorie
49
Betriebliche Wertschöpfung
30
Dienstleistung
26
Relationship marketing
25
Services
24
Beziehungsmarketing
22
Marketing
21
Innovation
18
Theory
17
Dienstleistungsmarketing
15
Services marketing
15
Theorie
15
USA
15
Customer integration
13
Kundenintegration
13
United States
13
Marketing management
12
Marketingmanagement
12
Lieferantenmanagement
11
New product development
11
Produktentwicklung
11
Supplier relationship management
11
service-dominant logic
10
Consumer behaviour
9
Einzelhandel
9
Institutional economics
9
Institutionenökonomik
9
Institutions
9
Konsumentenverhalten
9
Dienstleistungssektor
8
Innovation management
8
Innovationsmanagement
8
Retail trade
8
Service ecosystems
8
Vereinigte Staaten
8
Dienstleistungsinnovation
7
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3
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3
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English
29
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1
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Vargo, Stephen L.
24
Lusch, Robert F.
13
Akaka, Melissa Archpru
8
Kaartemo, Valtteri
3
Wieland, Heiko
3
Bettencourt, Lance A.
2
Blocker, Christopher P.
2
Flint, Daniel J.
2
Houston, Mark B.
2
Koskela-Huotari, Kaisa
2
Siltaloppi, Jaakko
2
Brunswick, Gary J.
1
Chandler, Jennifer D.
1
Corsaro, Daniela
1
Eggert, Andreas
1
Fehrer, Julia
1
Frow, Pennie
1
Gustafsson, Anders
1
Hartmann, Nathaniel N.
1
He, Yi
1
Horbel, Chris
1
Maglio, Paul P.
1
Merz, Michael A.
1
Nambisan, Satish
1
Payne, Adrian
1
Schau, Hope Jensen
1
Sebastiani, Roberta
1
Steinhoff, Lena
1
Tanniru, Mohan
1
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1
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Journal of service management
3
Journal of the Academy of Marketing Science
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
An SME perspective
1
Business Horizons
1
Business horizons
1
Die Betriebswirtschaft : DBW
1
European management journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems and e-business management : ISeB
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business market management : jbm
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of macromarketing
1
Journal of service management research : SMR
1
Journal of service research : JSR
1
Journal of service theory and practice : JSTP
1
Journal of strategic marketing
1
Management information systems : mis quarterly
1
Managing consumer services : factory or theater?
1
Marketing theory
1
The journal of business & industrial marketing
1
The journal of services marketing
1
The journal of supply chain management : a global review of purchasing and supply
1
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ECONIS (ZBW)
30
RePEc
1
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1
Service, value networks and learning
Lusch, Robert F.
;
Vargo, Stephen L.
;
Tanniru, Mohan
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10003965741
Saved in:
2
The complexity of context : a service ecosystems approach for international marketing
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010233213
Saved in:
3
Service-dominant logic : prologue and prospects
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Die Betriebswirtschaft : DBW
73
(
2013
)
2
,
pp. 91-93
Persistent link: https://www.econbiz.de/10009727071
Saved in:
4
From repeat patronage to value co-creation in service ecosystems : a transcending conceptualization of relationship
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of business market management : jbm
4
(
2010
)
4
,
pp. 169-179
Persistent link: https://www.econbiz.de/10008758137
Saved in:
5
Alternative Logiken für Dienstleistungen : von hybriden Systemen zu Serviceökosystemen
Vargo, Stephen L.
;
Lusch, Robert F.
;
Horbel, Chris
; …
- In:
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
,
(pp. 137-153)
.
2011
Persistent link: https://www.econbiz.de/10008908803
Saved in:
6
Inversions of service-dominant logic
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Marketing theory
14
(
2014
)
3
,
pp. 239-248
Persistent link: https://www.econbiz.de/10010461928
Saved in:
7
Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
Saved in:
8
Service-dominant logic 2025
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 46-67
Persistent link: https://www.econbiz.de/10011671917
Saved in:
9
Reframing supply chain management : a service-dominant logic perspective
Lusch, Robert F.
- In:
The journal of supply chain management : a global …
47
(
2011
)
1
,
pp. 14-18
Persistent link: https://www.econbiz.de/10008900918
Saved in:
10
What about Bob? : reflections from a former doctoral student
Brunswick, Gary J.
- In:
Journal of macromarketing
43
(
2023
)
1
,
pp. 43-47
Persistent link: https://www.econbiz.de/10014233673
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