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Value creation
Beziehungsmarketing
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Verleye, Katrien
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Gruber, Thorsten
2
Perks, Helen
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Chowdhury, Ilma Nur
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Edvardsson, Bo
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Gustafsson, Anders
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Hatak, Isabella
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Henkens, Bieke
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Larivière, Bart
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Odekerken-Schröder, Gaby
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Quist, Johan
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Reber, Bryan
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Tronvoll, Bård
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Verleye, katrien
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Witell, Lars
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of service management
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Journal of the Academy of Marketing Science
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Pathways to service system smartness for firms
Henkens, Bieke
;
Verleye, katrien
;
Larivière, Bart
; …
- In:
Journal of service research
26
(
2023
)
4
,
pp. 521-541
Persistent link: https://www.econbiz.de/10014580306
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2
Communication in service ecosystems through value propositions : dilemmas and future research avenues
Verleye, Katrien
;
Reber, Bryan
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 578-588
Persistent link: https://www.econbiz.de/10013325714
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3
What causes imbalance in complex service networks? : evidence from a public health service
Verleye, Katrien
;
Jaakkola, Elina
;
Hodgkinson, Ian R.
; …
- In:
Journal of service management
28
(
2017
)
1
,
pp. 34-56
Persistent link: https://www.econbiz.de/10011654986
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4
Three decades of customer value research : paradigmatic roots and future research avenues
Zeithaml, Valarie A.
;
Verleye, Katrien
;
Hatak, Isabella
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 409-432
Persistent link: https://www.econbiz.de/10012391603
Saved in:
5
Organizational practices to co-create value with family members engaged in service journeys of their loved ones
Verleye, Katrien
;
Holvoet, Sofie
- In:
Journal of service theory and practice
34
(
2024
)
2
,
pp. 319-340
Persistent link: https://www.econbiz.de/10014526078
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6
Network orchestration for value platform development
Perks, Helen
;
Kowalkowski, Christian
;
Witell, Lars
; …
- In:
Industrial marketing management : the international …
67
(
2017
),
pp. 106-121
Persistent link: https://www.econbiz.de/10011822035
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7
Expanding understanding of service exchange and value co-creation : a social construction approach
Edvardsson, Bo
;
Tronvoll, Bård
;
Gruber, Thorsten
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
2
,
pp. 327-339
Persistent link: https://www.econbiz.de/10009124103
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8
Every cloud has a silver lining : exploring the dark side of value co-creation in B2B service networks
Chowdhury, Ilma Nur
;
Gruber, Thorsten
;
Zolkiewski, Judy
- In:
Industrial marketing management : the international …
55
(
2016
),
pp. 97-109
Persistent link: https://www.econbiz.de/10011503620
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