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"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa (contributor);  … - 2003
Persistent link: https://www.econbiz.de/10001752829
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"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram (contributor); Viswanathan, Madhu (contributor) - 2001
Persistent link: https://www.econbiz.de/10001796328
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"Marketing theory and applications" ; 2000=Vol. 11
Workman, John P. (contributor);  … - 2000
Persistent link: https://www.econbiz.de/10001796334
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Identifying market segments in consumer markets : variable selection and data interpretation
Tonks, David (contributor) - 2004
Persistent link: https://www.econbiz.de/10002099391
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Preisbündelung : Formen, Theorie, Messung und Umsetzung
Wübker, Georg - 1998
Persistent link: https://www.econbiz.de/10000647324
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Changing perspectives into marketing : a preliminary analysis of marketing theory
Möller, K. E. Kristian; Anttila, Mai - 1989
Persistent link: https://www.econbiz.de/10000762846
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Komunikacja rynkowa : strategie i instrumenty
Pilarczyk, Bogna (contributor) - 2011
Persistent link: https://www.econbiz.de/10009535388
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Ermittlung von Marketing-Strategien mit Hilfe der Temporal-Difference-Methode
Dietl, Wolfgang - 2001
Persistent link: https://www.econbiz.de/10001555249
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Marketing communications strategies
Pilarczyk, Bogna (contributor) - 2008
Persistent link: https://www.econbiz.de/10003677105
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Market forms and market models
Easton, Geoff (contributor) - 2004
Persistent link: https://www.econbiz.de/10002099245