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Language, media and economy in virtual and real life : new perspectives
Cotticelli-Kurras, Paola (ed.); Rizza, Alfredo (ed.) - 2018
Persistent link: https://www.econbiz.de/10011812692
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Special issue: International Conference on Research in Advertising (ICORIA)
Eisend, Martin (ed.) - ICORIA <14., 2015, London> - 2017
Persistent link: https://www.econbiz.de/10011687806
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Special issue: International Conference on Research in Advertising (ICORIA)
Eisend, Martin (ed.) - ICORIA <15., 2016, Ljubljana> - 2017
Persistent link: https://www.econbiz.de/10011799637
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Sozialität und Werbung
Zurstiege, Guido (ed.); Schlütz, Daniela (ed.) - Deutsche Gesellschaft für Publizistik- und … - 2016
Persistent link: https://www.econbiz.de/10011381130
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Markenbildung und Werbeeffizienz in digitalen Zeiten : Wiesbadener Media- & Marketing-Kongress ; 14. April 2011
Schüür-Langkau, Anja (revision) - 2011
Persistent link: https://www.econbiz.de/10009237074
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International advertising and communication : current insights and empirical findings
Diehl, Sandra (ed.); Terlutter, Ralf (contributor) - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003323180