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How trust moderates social media engagement and brand equity

Chahal, Hardeep; Rani, Anu - In: Journal of research in interactive marketing : … 11 (2017) 3, pp. 312-335

Persistent link: https://www.econbiz.de/10011779170

Marketing orientation, strategic orientation and their synergistic impact on business performance : a case of SMEs in emerging context (India)

Chahal, Hardeep; Dangwal, Ramesh Chandra; Raina, Swati - In: Journal of research in marketing and entrepreneurship : JRME 18 (2016) 1, pp. 27-52

Persistent link: https://www.econbiz.de/10011598683

The effect of perceived high-performance human resource practices on business performance : role of organizational learning

Chahal, Hardeep; Jyoti, Jeevan; Rani, Asha - In: Global business review 17 (2016) 3, pp. 107-132

Persistent link: https://www.econbiz.de/10011603765

Destination attributes and destination image relationship in volatile tourist destination : role of perceived risk

Chahal, Hardeep; Asha Devi - In: Metamorphosis : a journal of management research 14 (2015) 2, pp. 1-19

Persistent link: https://www.econbiz.de/10011536652

Role of organizational learning and innovation in between high-performance HR practices and business performance : a study of telecommunication sector

Jyoti, Jeevan; Chahal, Hardeep; Rani, Asha - In: Vision : the journal of business perspective 21 (2017) 3, pp. 259-273

Persistent link: https://www.econbiz.de/10011833388

Role of customer retention equity in creating and developing brand value

Chahal, Hardeep; Bala, Renu - In: Journal of relationship marketing : innovations & … 16 (2017) 2, pp. 119-142

Persistent link: https://www.econbiz.de/10011820571

Sustainable Business Practices for Rural Development : The Role of Intellectual Capital

Chahal, Hardeep (ed.); Pereira, Vijay (ed.); … - 2020 - 1st ed. 2020.

1. Sustainable Business Practices for Rural Development -- 2. Rural Development Through Sustainable Business Practices: Juxtaposition of Public and Private Initiatives -- 3. Skill Development: Role of Industry-Academia Dyadic Collaboration for Sustaining the Construction Supply Chain in Rural...

Persistent link: https://www.econbiz.de/10012399473

Why do consumers hate brands, and how do they react to brand hate? : moderating role of big five personality traits

Chahal, Hardeep; Dolkar, Rigzin - In: Decision : official journal of Indian Institute of … 51 (2024) 2, pp. 195-212

Persistent link: https://www.econbiz.de/10015188569

Operations management research grounded in the resource-based view : a meta-analysis

Chahal, Hardeep; Gupta, Mahesh Chander; Bhan, Namrita; … - In: International journal of production economics 230 (2020), pp. 1-16

Persistent link: https://www.econbiz.de/10012388498

Operational flexibility-entrepreneurial orientation relationship : effects and consequences

Chahal, Hardeep; Gupta, Mahesh Chander; Lonial, Subhash; … - In: Journal of business research : JBR 105 (2019), pp. 154-167

Persistent link: https://www.econbiz.de/10012128494