How rigorous have our data-collection procedures been in international business research? We report the results of a comprehensive content analysis of scholarly work published in four leading international business journals over the past decade. The focus is data-collection procedures used by...

Country risk analysis has been a topic of investigation for decades, often focused on forecasting the risks to business profitability and assets when investing in a country. While there have been gradual improvements in the analytic techniques and overall breadth of the research, many scholars...

In the international business-to-business (B2B) setting, a firm's salespeople often have more direct, prolonged, and intimate contact with the customer and market environments than any other employees of the firm. In fact, for customers in many B2B markets, the salesperson is the face of the...