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Inclusive Design in Apparel Product Development for Working Women With Physical Disabilities

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Presentation-order effect of product images on consumers' mental imagery processing and purchase intentions

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Management of a luxury brand : dimensions and sub-variables from a case study of LVMH

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Inclusive design in apparel product development for working woman with physical disabilities

Carroll, Kate E.; Kincade, Doris H. - In: Family and consumer sciences research journal 35 (2006) 4, pp. 289-315

Persistent link: https://www.econbiz.de/10003501035

Mass customization for long-term relationship development : why consumers purchase mass customized products again

Endo, Seiji; Kincade, Doris H. - In: Qualitative market research : an international journal 11 (2008) 3, pp. 275-294

Persistent link: https://www.econbiz.de/10003746544

A luxury brand management framework built from historical review and case study analysis

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Exploring online consumer reviews of customized apparel products

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Effects of consumer characteristics and product presentations on online apparel impulse buying

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Presentation-order effect of product images on consumers’ mental imagery processing and purchase intentions

Lee, Jung Eun; Shin, Eonyou; Kincade, Doris H. - In: Journal of Product & Brand Management 33 (2024) 5, pp. 604-617

Purpose This study aims to investigate how image-presentation-order influences mental imagery (MI) processing and purchase intentions. This study also examines the moderating effect of a series of images on the relationship between image-presentation-order and MI processing....

Persistent link: https://www.econbiz.de/10015352190