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Conjoint measurement : methods and applications
Gustafsson, Anders (contributor);  … - 2000
Persistent link: https://www.econbiz.de/10001402990
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From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas - In: Customer retention in the automotive industry : …, (pp. 93-115). 1997
Persistent link: https://www.econbiz.de/10001299164
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Conjoint measurement : methods and applications
Gustafsson, Anders (ed.); Herrmann, Andreas (contributor);  … - 2001 - 2. ed.
Persistent link: https://www.econbiz.de/10001593247
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Conjoint measurement : methods and applications ; with 91 tables
Gustafsson, Anders (ed.) - 2003 - 3. ed.
Persistent link: https://www.econbiz.de/10001781069
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Conjoint analysis as an instrument of market research practice
Gustafsson, Anders; Herrmann, Andreas; Huber, Frank - In: Conjoint measurement : methods and applications, (pp. 5-46). 2001
Persistent link: https://www.econbiz.de/10001690251
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Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola; Ekdahl, Fredrik; Gustafsson, Anders - In: Conjoint measurement : methods and applications, (pp. 161-181). 2001
Persistent link: https://www.econbiz.de/10001690257
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On the influence of the evaluation methods in conjoint design : some empirical results
Huber, Frank; Herrmann, Andreas; Gustafsson, Anders - In: Conjoint measurement : methods and applications, (pp. 183-208). 2001
Persistent link: https://www.econbiz.de/10001690260
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Competing in a service economy : how to create a competitive advantage through service development and innovation
Gustafsson, Anders; Johnson, Michael D. - 2003 - 1. ed.
Persistent link: https://www.econbiz.de/10001719031
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Comparing customer satisfaction across industries and countries
Johnson, Michael D.; Herrmann, Andreas; Gustafsson, Anders - In: Journal of economic psychology : research in economic … 23 (2002) 6, pp. 749-769
Persistent link: https://www.econbiz.de/10001711397
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Conjoint analysis as an instrument of market research practice
Gustafsson, Anders; Herrmann, Andreas; Huber, Frank - In: Conjoint measurement : methods and applications ; with …, (pp. 5-46). 2003
Persistent link: https://www.econbiz.de/10001997264