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Cultural differences in microblogging : how Western IT companies adapt Twitter (X) activities to the Chinese Weibo context

Zhang, Shu; Jong, Menno D. T. de; Gosselt, Jordy F. - In: Journal of international consumer marketing 37 (2025) 1, pp. 72-87

Persistent link: https://www.econbiz.de/10015191966

Why we follow : examining motivational differences in following sport organizations on Twitter and Weibo

Li, Bo; Dittmore, Stephen W.; Scott, Olan K. M.; Lo, Wen-juo - In: Sport management review 22 (2019) 3, pp. 335-347

Persistent link: https://www.econbiz.de/10012099373

The web mirrors value in the real world : comparing a firm's valuation with its web network position

Yun, Qiaoyun; Gloor, Peter A. - 2012

Web link data collected from Bing, blogs, Twitter and Wikipedia, we find positive correlation between betweenness … and financial performance. We also find that Twitter, Wikipedia only predict a firm's performance in the US, which is not … surprising as they are officially blocked in China. Blogs predict better in China than they do in the US, for they might still be …

Persistent link: https://www.econbiz.de/10010195111

Is destination marketing organization microblogging in China delivering? : an empirical analysis of information supply against consumer information needs

Zhang, Jingru; Gui, Ying; Wu, Bihu; Morrison, Alastair M.; … - In: Journal of vacation marketing : an international journal 22 (2016) 1, pp. 68-85

Persistent link: https://www.econbiz.de/10011540009

Business performance and social media : love or hate?

Paniagua, Jordi; Sapena, Juan - In: Business horizons 57 (2014) 6, pp. 719-728

Persistent link: https://www.econbiz.de/10010433300

The effects of use of multiple social media platforms on firm performance : an empirical study

Chou, Chia-Ching; Lee, Chieh; Tao, Xinyuan; Qian, Zhuang; … - In: International journal of management and decision making … 21 (2022) 2, pp. 129-143

Persistent link: https://www.econbiz.de/10013256568

Enhancing organizational capacity through the use of social media

Sun, Rui; Asencio, Hugo; Reid, Julie - In: Cases on strategic social media utilization in the …, (pp. 262-300). 2015

Persistent link: https://www.econbiz.de/10010507809

The web mirrors value in the real world : comparing a firm’s valuation with its web network position

Yun, Qiaoyun; Gloor, Peter A. - In: Computational and mathematical organization theory 21 (2015) 4, pp. 356-379

Persistent link: https://www.econbiz.de/10011389462

The ripple effect of firm-generated content on new movie releases

Lu, Shijie; Dinner, Isaac; Grewal, Rajdeep - In: Journal of marketing research 60 (2023) 5, pp. 908-931

Persistent link: https://www.econbiz.de/10014384291

Tweets and trades : the information content of stock microblogs

Sprenger, Timm O.; Tumasjan, Andranik; Sandner, Philipp; … - In: European financial management : the journal of the … 20 (2014) 5, pp. 926-957

Persistent link: https://www.econbiz.de/10010504233