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Museum visitors' heterogeneity and experience processing
Ruiz-Alba, José L.; Nazarian, Alireza; … - In: International journal of hospitality management 78 (2019), pp. 131-141
Persistent link: https://www.econbiz.de/10012012724
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How does gameful experience foster customer engagement and brand advocacy? : consumer insights into branding in e-tail
Malik, Garima; Pradhan, Debasis - In: Journal of consumer marketing 42 (2025) 2, pp. 205-222
Persistent link: https://www.econbiz.de/10015205260
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Online experience as a lever of customer involvement in NPD : an exploratory analysis and a research agenda
Lamberti, Lucio; Noci, Giuliano - In: EuroMed journal of business 4 (2009) 1, pp. 69-87
Persistent link: https://www.econbiz.de/10003928397
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Service experiences beyond the direct use : indirect customer use experiences of smartphone apps
Dube, Apramey; Helkkula, Anu - In: Journal of service management 26 (2015) 2, pp. 224-248
Persistent link: https://www.econbiz.de/10011401337
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Measuring users' value experience on a travel website (e-value) : what value is cocreated by the user?
Mohd-Any, Amrul Asraf; Winklhofer, Heidi; Ennew, … - In: Journal of travel research : a quarterly publication of … 54 (2015) 4, pp. 496-510
Persistent link: https://www.econbiz.de/10011296030
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Quality of experience : beyond the user experience of smart services
Shin, Dong-hee - In: Total quality management & business excellence 26 (2015) 7/8, pp. 919-932
Persistent link: https://www.econbiz.de/10011388436
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The effects of regulatory fit on customer brand engagement : an experimental study of service brand activities in social media
Solem, Birgit Andrine Apenes; Pedersen, Per Egil - In: Journal of marketing management : MM 32 (2016) 5/6, pp. 445-468
Persistent link: https://www.econbiz.de/10011483105
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When perceived ability to influence plays a role : brand co-creation in Web 2.0
Kennedy, Eric; Guzman, Francisco - In: The journal of product & brand management 26 (2017) 4, pp. 342-350
Persistent link: https://www.econbiz.de/10011777351
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Antecedents and the underlying mechanism of customer intention of co-creating a dining experience
Im, Jinyoung; Qu, Hailin; Beck, Jeffrey A. - In: International journal of hospitality management 92 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012425014
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Enhancing consumer value of the co-design experience in mass customization
Turner, Frances; Merle, Aurélie; Gotteland, David - In: Journal of business research : JBR 117 (2020), pp. 473-483
Persistent link: https://www.econbiz.de/10012287167