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Understanding loyalty in multi...
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Mollá Descals, Alejandro
35
Frasquet Deltoro, Marta
32
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19
Gil Saura, Irene
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Understanding complaint channel usage in multichannel retailing
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Ziliani, Cristina
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 94-103
Persistent link: https://www.econbiz.de/10011995526
Saved in:
22
Integrating embeddedness with dynamic capabilities in the internationalisation of fashion retailers
Frasquet Deltoro, Marta
;
Dawson, John A.
;
Calderón, Haydeé
- In:
International business review : the official journal of …
27
(
2018
)
4
,
pp. 904-914
Persistent link: https://www.econbiz.de/10011906816
Saved in:
23
Do channel integration efforts pay-off in terms of online and offline customer loyalty?
Frasquet Deltoro, Marta
;
Miquel, Maria-José
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 859-873
Persistent link: https://www.econbiz.de/10011775727
Saved in:
24
Implantación internacional de los minoristas de moda multicanal: capacidades dinámicas e incrustación en los mercados
Fayos-Gardó, Teresa
;
Calderón-García, Haydée
; …
- In:
Revista globalización, competitividad y gobernabilidad …
11
(
2017
)
2
,
pp. 62-79
Persistent link: https://www.econbiz.de/10011786130
Saved in:
25
Competitive (versus loyal) showrooming : an application of the push-pull-mooring framework
Frasquet Deltoro, Marta
;
Miquel-Romero, Maria-Jose
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648927
Saved in:
26
Online channel adoption in supermarket retailing
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Ziliani, Cristina
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012433770
Saved in:
27
Online grocery shopping at multichannel supermarkets : the impact of retailer brand equity
Badenhop, Anna
;
Frasquet Deltoro, Marta
- In:
Journal of food products marketing : innovations in …
27
(
2021
)
2
,
pp. 89-104
Persistent link: https://www.econbiz.de/10012514019
Saved in:
28
Multichannel integration through innovation capability in manufacturing SMEs and its impact on performance
Kolbe, Diana
;
Calderón Garcia, Haydée
;
Frasquet …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 115-127
Persistent link: https://www.econbiz.de/10012797117
Saved in:
29
Driving customer inspiration to foster loyalty : a study on showroomers
Frasquet Deltoro, Marta
;
Ieva, Marco
- In:
Journal of consumer marketing
41
(
2024
)
5
,
pp. 583-595
Persistent link: https://www.econbiz.de/10015078761
Saved in:
30
The role of market orientation and innovation capability in export performance of small- and medium-sized enterprises : a Latin American perspective
Kolbe, Diana
;
Frasquet Deltoro, Marta
;
Calderón …
- In:
Multinational business review
30
(
2022
)
2
,
pp. 289-312
Persistent link: https://www.econbiz.de/10013390704
Saved in:
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