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Mapping theory onto a pilot program intervention and evaluation : successes and failures

Harris, Jessica; Carins, Julia; Isbanner, Sebastian; … - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 20-41

Persistent link: https://www.econbiz.de/10015272929

Reducing plastic waste in the workplace : a program evaluation

Mathew, Alieena; Isbanner, Sebastian; Rundle-Thiele, Sharyn - In: Journal of social marketing : JSOCM 14 (2024) 2, pp. 228-249

Persistent link: https://www.econbiz.de/10015061325

Can social cognitive theory explain breakfast frequency in workplace institutional feeding populations?

Harris, Jessica A.; Carins, Julia; Rundle-Thiele, Sharyn; … - In: Journal of social marketing : JSOCM 12 (2022) 4, pp. 373-394

Persistent link: https://www.econbiz.de/10013440591

50 years of social marketing : seeding solutions for the future

Dietrich, Timo; Hurley, Erin; Carins, Julia; Kassirer, Jay - In: European journal of marketing 56 (2022) 5, pp. 1434-1463

Persistent link: https://www.econbiz.de/10013350968

Generating consumer insights into physical activity patterns for three different segments

Kitunen, Anna; Rundle-Thiele, Sharyn; Kubacki, Krzysztof; … - In: Journal of strategic marketing 26 (2018) 2, pp. 188-202

Persistent link: https://www.econbiz.de/10011861445

Playing to win : enhancing programme success through more frequent use of competitive analysis

Rundle-Thiele, Sharyn - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 86-108

Persistent link: https://www.econbiz.de/10015323221

A reflection on motivating community action to protect an endangered species using marketing

Rundle-Thiele, Sharyn - In: European journal of marketing 56 (2022) 9, pp. 2558-2572

Persistent link: https://www.econbiz.de/10013457373

Fighting to eat healthfully: measurements of the military food environment

Linda Brennan, Prof.; Prof. Lukas Parker, Assistant; … - In: Journal of Social Marketing 4 (2014) 3, pp. 223-239

Purpose – The purpose of this paper is to report on a quantitative study of the food environment designed to measure aspects of support for healthy eating. Design/methodology/approach – An ecological view of eating behaviour was taken by examining the food environment that surrounded a...

Persistent link: https://www.econbiz.de/10014907104

Rewiring the STEM pipeline - a C-B-E framework to female retention

Roemer, Carina; Rundle-Thiele, Sharyn; Pang, Bo; David, … - In: Journal of Social Marketing 10 (2020) 4, pp. 427-446

Purpose: Females are underrepresented in Science, Technology, Engineering and Mathematics (STEM), both in the workforce and in universities. Low self-efficacy and limited access to role models are key factors preventing retention of female STEM students enrolled in university degrees. This...

Persistent link: https://www.econbiz.de/10012413545

Social marketing : current issues and future challenges

Rundle-Thiele, Sharyn; Kubacki, Krzysztof; Leo, Cheryl; … - In: Contemporary issues in social marketing, (pp. 216-237). 2013

Persistent link: https://www.econbiz.de/10011431940