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Services marketing
Fine, Leslie M. - In: Business horizons 51 (2008) 3, pp. 163-168
Persistent link: https://www.econbiz.de/10003732727
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Selling and sales management
Fine, Leslie M. - In: Business horizons 50 (2007) 3, pp. 185-191
Persistent link: https://www.econbiz.de/10003462995
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Altruism and hedonism : a review and discussion of recent findings in the marketing and consumer behavior literature
Fine, Leslie M. - In: Business horizons 53 (2010) 3, pp. 241-246
Persistent link: https://www.econbiz.de/10003981001
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The bottom line : marketing and firm performance
Fine, Leslie M. - In: Business horizons 52 (2009) 3, pp. 209-214
Persistent link: https://www.econbiz.de/10003856305