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When the customer is stressed
Berry, Leonard L.; Davis, Scott W.; Wilmet, Jody - In: Harvard business review : HBR 93 (2015) 10, pp. 86-94
Persistent link: https://www.econbiz.de/10011372594
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"Do-it-yourself" employee health care
Berry, Leonard L.; Adcock, Gale; Mirabito, Ann M. - In: MIT sloan management review 53 (2011/12) 2, pp. 15-16
Persistent link: https://www.econbiz.de/10009503014
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What's the hard return on employee wellness programs?
Berry, Leonard L.; Mirabito, Ann M.; Baun, William B. - In: Harvard business review : HBR 89 (2011) 3, pp. 20-23
Persistent link: https://www.econbiz.de/10008901103
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What's the hard return on employee wellness programs?
Berry, Leonard L.; Mirabito, Ann M.; Baun, William B. - In: Harvard business review : HBR 88 (2010) 12, pp. 104-112
Persistent link: https://www.econbiz.de/10008779297
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BEST PRACTICE - Clueing In Customers
Berry, Leonard L.; Bendapudi, Neeli - In: Harvard business review : HBR (2003), pp. 100-107
Persistent link: https://www.econbiz.de/10005937180
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A Practical Guide to Combining Products and Services - While the promise of hybrid offerings is great, it's easy to get them wrong. Here's how to decipher which products and servic...
Shankar, Venkatesh; Berry, Leonard L.; Dotzel, Thomas - In: Harvard business review : HBR (2009), pp. 94-99
Persistent link: https://www.econbiz.de/10008327402
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IN CONTEXT - Should Business Care About Obesity? Obesity in the United States has reached crisis proportions. Is this yet another societal problem to be loaded onto the shoulders o...
Seiders, Kathleen; Berry, Leonard L. - In: MIT sloan management review 48 (2007) 2, pp. 15-17
Persistent link: https://www.econbiz.de/10007598542
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A Health Care Agenda for Business - As health care costs continue to skyrocket, innovative companies are aggressively seeking ways to work with employees and providers to reduce co...
Berry, Leonard L.; Mirabito, Ann M.; Berwick, Donald M. - In: MIT sloan management review 45 (2004) 4, pp. 56-64
Persistent link: https://www.econbiz.de/10006244232
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ESSAY - Managing the Total Customer Experience - Offering products or services alone is no longer enough: Organizations must provide their customers with satisfactory experiences....
Berry, Leonard L.; Carbone, Lewis P.; Haeckel, Stephan H. - In: MIT sloan management review 43 (2002) 3, pp. 85-90
Persistent link: https://www.econbiz.de/10006267005
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Creating New Markets Through Service Innovation - Incremental improvements in service offerings are not uncommon, but to generate new markets or reshape existing ones, executives m...
Berry, Leonard L.; Shankar, Venkatesh; Parish, Janet Turner - In: MIT sloan management review 47 (2006) 2, pp. 56-64
Persistent link: https://www.econbiz.de/10006228675