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Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
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Marketing (as) rhetoric : paradigms, provocations, and perspectives
Brown, Stephen; Hackley, Christopher E.; Hunt, Shelby D.; … - In: Journal of marketing management : MM 34 (2018) 15/16, pp. 1336-1378
Persistent link: https://www.econbiz.de/10011988070
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Once upon a market dreary : the prescient marketing principles of Edgar Allan Poe
Brown, Stephen; McGowan, Pauric - In: Journal of marketing management : MM 34 (2018) 15/16, pp. 1379-1396
Persistent link: https://www.econbiz.de/10011988073
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A brand so bad it's good : the paradoxical place marketing of Belfast
Brown, Stephen; McDonagh, Pierre; Shultz, Clifford J. - In: Journal of marketing management : MM 29 (2013) 11/12, pp. 1251-1276
Persistent link: https://www.econbiz.de/10010209646
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Harry Potter and the service-dominant logic of marketing : a cautionary tale
Brown, Stephen; Patterson, Anthony - In: Journal of marketing management : MM 25 (2009) 5/6, pp. 519-533
Persistent link: https://www.econbiz.de/10003874158
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Editorial: They're gr-r-reat! : introduction to the special issue
Brown, Stephen; Ponsonby-McCabe, Sharon - In: Journal of marketing management : MM 29 (2013) 1/2, pp. 1-4
Persistent link: https://www.econbiz.de/10009733494
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Special issue: Anthropomorphic marketing
Brown, Stephen (contributor) - 2013
Persistent link: https://www.econbiz.de/10009733496