//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ko, Wai Wai"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value co-creation between SME...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Brand image
1
Brand management
1
Competitor orientation
1
Consumer behaviour
1
Customer orientation
1
Emotion
1
Entrepreneurialism
1
Entrepreneurship
1
Entrepreneurship approach
1
Firm performance
1
Industrie
1
Innovation
1
Innovation capability
1
Innovation management
1
Innovationsmanagement
1
International marketing
1
Internationales Marketing
1
KMU
1
Konsumentenverhalten
1
Manufacturing industries
1
Markenführung
1
Markenimage
1
Market orientation
1
Marketing management
1
Marketingmanagement
1
New product development
1
Nonprofit organization
1
Nonprofit-Organisation
1
Proactive entrepreneurial behaviour
1
Produktentwicklung
1
Relationship marketing
1
SME
1
Unternehmenserfolg
1
brand orientation
1
charismatic leadership
1
internal branding
1
staff emotional brand attachment
1
staff service involvement
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Ko, Wai Wai
Ngugi, Isaac K.
14
Komo, Lilian W.
4
Johnsen, Rhona E.
3
Liu, Gordon
3
Chapleo, Chris
2
Erdélyi, Peter
2
Ritchie, George
2
Erdelyi, Peter
1
Ko, Wai Wai Joyce
1
Koutra, Christina
1
Nyoro, James K.
1
O'Sullivan, Helen
1
Osman, Hanaa
1
Takeda, Sachiko
1
Thespol, Monlapak
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
1
Nonprofit and voluntary sector quarterly
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of internal branding in nonprofit brand management : an empirical investigation
Liu, Gordon
;
Chapleo, Chris
;
Ko, Wai Wai
;
Ngugi, Isaac K.
- In:
Nonprofit and voluntary sector quarterly
44
(
2015
)
2
,
pp. 319-339
Persistent link: https://www.econbiz.de/10010519070
Saved in:
2
Proactive entrepreneurial behaviour, market orientation, and innovation outcomes : a study of small- and medium-sized manufacturing firms in the UK
Liu, Gordon
;
Ko, Wai Wai
;
Ngugi, Isaac K.
;
Takeda, Sachiko
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 1980-2001
Persistent link: https://www.econbiz.de/10011773814
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->