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~subject:"Marketing management"
~person:"Wymer, Walter"
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Wymer, Walter
O'Cass, Aron
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Tourism management : research, policies, practice
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Enhancing hotel brand performance through fostering brand relationship orientation in the minds of consumers
Casidy, Riza
;
Wymer, Walter
;
O'Cass, Aron
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
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