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Understanding marketing's phil...
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Marketingtheorie
48
Marketing theory
44
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20
Theory
20
Marketing management
16
Marketingmanagement
16
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12
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12
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11
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11
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11
Marktforschung
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Vereinigte Staaten
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resource-advantage theory
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History of economic thought
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English
124
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Hunt, Shelby D.
205
Madhavaram, Sreedhar
18
Arnett, Dennis B.
13
Sheth, Jagdish N.
11
Chonko, Lawrence B.
8
Nevin, John R.
7
Hatfield, Hunter N.
6
Morgan, Robert M.
6
Davis, Donna F.
5
Bicen, Pelin
4
Brasel, S. Adam
4
Campbell, Colin
4
Schlegelmilch, Bodo B.
4
Varadarajan, Rajan
4
Vitell, Scott J.
4
Hansen, Jared M.
3
Wilcox, James B.
3
Barney, Jay B.
2
Blois, Keith J.
2
Duhan, Dale F.
2
Hopkinson, Gilian C.
2
Jaworski, Bernard J.
2
Jones, D. G. Brian
2
Muncy, James A.
2
Priem, Richard L.
2
Ray, Nina M.
2
Rinaldo, Shannon B.
2
Shaw, Eric H.
2
Sparks, John R.
2
Spekman, Robert E.
2
Spralls, Samuel A.
2
Swink, Morgan
2
Wittmann, C. Michael
2
Wood, Van R.
2
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1
Azab, Carol
1
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1
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1
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1
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1
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AMS review : official publication of the Academy of Marketing Science
25
Journal of marketing
15
Journal of marketing management : MM
11
Legends in marketing
11
Journal of macromarketing : examining the interactions among markets, marketing, and society
10
Journal of business research : JBR
9
Journal of the Academy of Marketing Science
8
Journal of Business Research
7
The journal of business & industrial marketing
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
The journal of supply chain management : a global review of purchasing and supply
5
Contemporary Economics
4
European journal of marketing : EJM
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of historical research in marketing
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Journal of retailing
4
A twenty-first century guide to Aldersonian marketing thought
2
Contemporary economics
2
Franchising : an international perspective
2
Journal of economic issues : jei
2
Journal of macromarketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research : JMR
2
Marketing for a new century
2
Marketing theory
2
Organizational dynamics : a quarterly review of organizational behavior for professional managers
2
Review of marketing research
2
Academy of Management journal : AMJ
1
Business & the contemporary world
1
Business Horizons
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Business horizons
1
Changing the course of marketing : alternative paradigms for widening marketing theory
1
Developmental challenges in marketing research
1
Does marketing need reform? : fresh perspectives on the future
1
Eastern Economic Journal
1
Eastern economic journal
1
Grid series in marketing
1
Handbook on ethics and marketing
1
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ECONIS (ZBW)
122
OLC EcoSci
63
RePEc
12
USB Cologne (EcoSocSci)
5
EconStor
2
Other ZBW resources
1
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Date (oldest first)
1
Legends in marketing : a review of Shelby D. Hunt's volumes
Hunt, Shelby D.
;
Rinaldo, Shannon B.
-
2011
Persistent link: https://www.econbiz.de/10009270390
Saved in:
2
Marketing theory : the philosophy of marketing science
Hunt, Shelby D.
-
1983
Persistent link: https://www.econbiz.de/10000055295
Saved in:
3
Marketing theory : conceptual foundations of research in marketing
Hunt, Shelby D.
-
1976
Persistent link: https://www.econbiz.de/10000042197
Saved in:
4
Productivity, economic growth, and competition : resource allocation or resource creation?
Hunt, Shelby D.
- In:
Business & the contemporary world
10
(
1998
)
3
,
pp. 367-394
Persistent link: https://www.econbiz.de/10001353599
Saved in:
5
A general theory of competition : resources, competences, productivity, economic growth
Hunt, Shelby D.
-
2000
Persistent link: https://www.econbiz.de/10001388373
Saved in:
6
Resource-advantage theory and the wealth of nations : developing the socio-economic research tradition
Hunt, Shelby D.
- In:
The journal of socio-economics
26
(
1997
)
4
,
pp. 335-357
Persistent link: https://www.econbiz.de/10001228519
Saved in:
7
Evolutionary economics, endogenous growth models, and resource-advantage theory
Hunt, Shelby D.
- In:
Eastern economic journal
23
(
1997
)
4
,
pp. 425-439
Persistent link: https://www.econbiz.de/10001232597
Saved in:
8
Resource-advantage theory : an evolutionary theory of competitive firm behavior?
Hunt, Shelby D.
- In:
Journal of economic issues : jei
31
(
1997
)
1
,
pp. 59-77
Persistent link: https://www.econbiz.de/10001216208
Saved in:
9
The ethics of branding, customer-brand relationships, brand-equity strategy, and branding as a societal institution
Hunt, Shelby D.
- In:
Journal of business research : JBR
95
(
2019
),
pp. 408-416
Persistent link: https://www.econbiz.de/10011980217
Saved in:
10
The bases of power approach to channel relationships : has marketing’s scholarship been misguided?
Hunt, Shelby D.
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 747-764
Persistent link: https://www.econbiz.de/10011309059
Saved in:
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