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~type_genre:"Graue Literatur"
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ECONIS (ZBW)
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"
Marketing
theory
and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
2
"
Marketing
theory
and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
3
"
Marketing
theory
and applications" ; 2000=Vol. 11
Workman, John P.
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001796334
Saved in:
4
Changing perspectives into
marketing
: a preliminary analysis of
marketing
theory
Möller, K. E. Kristian
;
Anttila, Mai
-
1989
Persistent link: https://www.econbiz.de/10000762846
Saved in:
5
Komunikacja rynkowa : strategie i instrumenty
Pilarczyk, Bogna
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009535388
Saved in:
6
Marketing
communications strategies
Pilarczyk, Bogna
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003677105
Saved in:
7
Is
marketing
a science : debate revisited
Sharma, Dheeraj
-
2016
Persistent link: https://www.econbiz.de/10011471296
Saved in:
8
Legends in
marketing
: Gerald Zaltman
Zaltman, Gerald
-
2018
-- Volume 3. Consumer behavior research -- Volume 4.
Marketing
management -- Volume 5.
Marketing
theory
…
Persistent link: https://www.econbiz.de/10011801704
Saved in:
9
How competitive
marketing
expenditures influence the growth of markets
Xiang, Yi
;
Soberman, David A.
;
Gatignon, Hubert A.
-
2013
Persistent link: https://www.econbiz.de/10009793455
Saved in:
10
Kompetenzorientiertes
Marketing
in Wertsystemen
Jüttner, Uta
-
1996
Persistent link: https://www.econbiz.de/10000953006
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