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No landlines, unavailable and cranky : is survey research losing its interviewees?
Wübbenhorst, Klaus L.; Wildner, Raimund - In: Yearbook of marketing and consumer research 6 (2008), pp. 5-24
Persistent link: https://www.econbiz.de/10003812331
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Die 3D-Studie: Marktforschung im Gesundheitsmarkt bei komplexen Fragestellungen
Csisáky, Meike; Schwan, Gunnar - In: Planung & Analyse : Zeitschrift für Marktforschung und … 35 (2008) 5, pp. 40-44
Persistent link: https://www.econbiz.de/10003770263
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Echte Customer Insights aus dem Web
Zinnbauer, Markus; Schnitzer, Tobias - In: Planung & Analyse : Zeitschrift für Marktforschung und … 35 (2007) 3, pp. 47-49
Persistent link: https://www.econbiz.de/10003512665
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Festnetzlos, nicht erreichbar und genervt : gehen der Umfrageforschung die Interviewpartner aus?
Wübbenhorst, Klaus L.; Wildner, Raimund - In: Jahrbuch der Absatz- und Verbrauchsforschung 53 (2007) 4, pp. 340-360
Persistent link: https://www.econbiz.de/10003626213
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How long do respondents think online surveys should be? : new evidence from two online panels in Germany
Revilla, Melanie; Höhne, Jan Karem - In: International journal of market research 62 (2020) 5, pp. 538-545
Persistent link: https://www.econbiz.de/10012308955
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The impact of telephone notification strategies on response to an industrial mail survey
Jobber, David - In: International journal of research in marketing : IJRM ; … 2 (1985) 4, pp. 291-296
Persistent link: https://www.econbiz.de/10001041176
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Stimulating responses to mailed questionnaires : an experimental study
Kindra, Gurprit S. - In: International journal of research in marketing : IJRM ; … 2 (1985) 3, pp. 219-226
Persistent link: https://www.econbiz.de/10001041180
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A note on the use of survey research firms to enable empirical data collection
Schoenherr, Tobias; Ellram, Lisa M.; Tate, Wendy L. - In: Journal of business logistics : JBL 36 (2015) 3, pp. 288-300
Persistent link: https://www.econbiz.de/10011482443
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A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.; Roster, Catherine A.; Golden, Linda L.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956
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Avoiding bias and fallacy in survey research : a behavioral multilevel approach
Ketokivi, Mikko - In: Journal of operations management 65 (2019) 4, pp. 380-402
Persistent link: https://www.econbiz.de/10012041389