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Marketing : a behavioural anal...
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ECONIS (ZBW)
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Käuferverhalten
Bänsch, Axel
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1993
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5., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10000345798
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2
Consumer behavior : buying, having, and being
Solomon, Michael R.
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1992
Persistent link: https://www.econbiz.de/10000842409
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Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
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1993
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3. ed
Persistent link: https://www.econbiz.de/10000856651
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4
Consumer economics : the consumer in our society
Lee, Stewart M.
;
Zelenak, Mel J.
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1990
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10. ed., [rev.]
Persistent link: https://www.econbiz.de/10000791798
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The power of money dynamics
VanCaspel, Venita
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1983
Persistent link: https://www.econbiz.de/10000695299
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Consumer behavior in marketing strategy
Howard, John A.
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1989
Persistent link: https://www.econbiz.de/10000764093
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Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
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1987
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3. ed
Persistent link: https://www.econbiz.de/10000724345
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Consumer economics : the consumer in our society
Zelenak, Mel J.
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1999
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12. ed
Persistent link: https://www.econbiz.de/10000668146
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9
Konsumentenverhalten
Solomon, Michael R.
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2016
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11., aktualisierte Auflage
Konsumentenverhaltens. Aktuelle regionale und internationale Fallstudien zum
Verbraucherverhalten
ermöglichen die Verbindung von Theorie und …
Persistent link: https://www.econbiz.de/10011438334
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Managing customer experience and relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2017
-
Third edition
Persistent link: https://www.econbiz.de/10011547747
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