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Marketing und Werbung : Ritualisierung und Inszenierung der Lebenswelt
Hanschitz, Rudolf-Christian - 2004
Persistent link: https://www.econbiz.de/10004860294
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High performance marketing : bringing method to the madness of marketing
Eechambadi, Naras - 2005
Persistent link: https://www.econbiz.de/10004860452
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Marketing financial services to key customer segments : leveraging the customer value chain
Cheah, Poh-Khim - 2003
Persistent link: https://www.econbiz.de/10004860685
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Hochschulen als Dienstleistungsmarken : Besonderheiten beim Aufbau einer Markenidentität
Arnold, Brit; Greschuchna, Larissa - 2005
Persistent link: https://www.econbiz.de/10004861214
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Handbook of marketing
Weitz, Barton A. (contributor) - 2006 - Paperback ed.
Persistent link: https://www.econbiz.de/10004861316
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Sun Tzu's the art of war plus strategiey for sales managers
Gagliardi, Gary - 2005 - 1. ed.
Persistent link: https://www.econbiz.de/10004861457
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Guerrilla marketing research : marketing research techniques that can help any business make more money
Kaden, Robert J. - 2006
Persistent link: https://www.econbiz.de/10004861660
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The long tail : how endless choice is creating unlimited demand
Anderson, Chris - 2006
Persistent link: https://www.econbiz.de/10004861667
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Einführung in das Dienstleistungsmarketing
Dincher, Roland; Müller-Godeffroy, Heinrich; Wengert, Anton - 2004
Persistent link: https://www.econbiz.de/10004862345
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Journal of marketing : JM
American Marketing Association - Chicago, Ill. : American Marketing Association; New … - 1.1936/37 -
Persistent link: https://www.econbiz.de/10004862484